UX owner and lead for Shopify Fulfillment Network's Direct-to-Consumer product area. Responsible for ensuring a seamless connection between the digital and physical worlds, providing a delightful experience for both merchants and buyers, as well as network operators and warehouse technologies. Our ultimate goal is to offer merchants a hands-off fulfillment experience, delivering products affordably, transparently, and reliably from the fulfillment center right to their customers' doorsteps.Managed a team of ~ 10 exceptionally talented Product Designers across various workstreams, diving into logistics nuances, crafting efficient workflows, and designing beautiful experiences. This experience starts from the moment products are received in the warehouse, encompasses the management of inventory, order placement, and the various stages of order processing, packing, shipping, and final delivery to the customer.Flexport acquired this division of Shopify in June 2023.

Own the UX strategy, UX efforts, and design system around a new Enterprise Video Platform for managing, distributing, and enabling video experiences throughout an organization and its audiences. Directed a multidisciplinary UX team of employees and contractors supporting the work and collaborated with Product Marketing, Product Management, and Engineering leadership to guide paths forward across many workstreams.

Led a team of talented UXers shaping the next generation of higher education. Owned the global UX strategy of Ellucian's Ethos portfolio of software solutions, as well as its design system, that are transforming student experiences, modernizing content offerings, and building complex business processes behind it all. Collaborated with Product leadership and development teams to innovate, design, and ensure cross-functional alignment & communication as we prepared to bring a new higher-ed SaaS platform to the market.

Built and led the UX team and effort for a SaaS product that tackles application security. Worked with data scientists, product management, and developers to translate analytics into story-telling visualizations that help users eliminate vulnerabilities and provide visibility to threat intelligence. Guided and monitored the product from creation to launch as well as team members in a fast-paced and fluid environment.

Led the design and user experience of both the cloud-based, commercial product, Kona – an application that enables people to organize, discuss and collaborate together to get things done – and the CRM (Customer Relationship Management) application. Directed user experience, development process improvements, presented concepts via high-fidelity mockups, prototyped for usability analysis, and ensured quality.

Innovating and designing a concept for getting news and trends. A web-based and tablet application that allows discovery of published content, the ability to curate content, and promotes community outreach and collaboration. Empowering vital conversations to happen based on knowledge.

Worked collaboratively with research and engineering teams to design, develop, and recommend user interface solutions that facilitate user interaction. Applied design and user interface knowledge, along with UX best practices, to create a brand, design an intuitive workflow, develop usable and efficient solutions, and ensure quality, consistency and pixel perfection.Art director of a multidisciplinary creative team supporting the Intelligence Community. Responsibilities included web-based user interface design and human factors, usability analysis, prototype development, visualization, presentations, and identity design.

Designed and executed, from conception to production, numerous projects using a variety of media. Led the visual design effort for an entire software package including the look and feel of the user interface, online help, interactive installation, icons, manual cover and page layout, packaging boxes, packaging labels, and CD labels and inserts. Other responsibilities include software prototypes, usability testing, interactive tutorials, websites, trade show booths, brochures, and project management.

Responsible for the execution and presentation of comprehensives, client contacts, and production preparation. Projects included media kits, magazine layouts, invitations, brochures, informative booklets, newsletters, postcards, and business stationery.