Andrii Laba Email & Phone Number

Lviv, Ua

Lviv, Ukraine

As a Director of Product Management with focus on B2B services, I’m focused on introducing a customer-focused services portfolio and metrics-backed operational infrastructure.Key achievements:↳ Refined positioning for Edvantis through service launches via funnel design, conversion optimization, and testing of marketing/pricing/legal aspects.↳ Hired and grew a cross-functional team from 0 to 10 people for project execution.↳ Managed or advised on 40+ negotiations with… Show more As a Director of Product Management with focus on B2B services, I’m focused on introducing a customer-focused services portfolio and metrics-backed operational infrastructure.Key achievements:↳ Refined positioning for Edvantis through service launches via funnel design, conversion optimization, and testing of marketing/pricing/legal aspects.↳ Hired and grew a cross-functional team from 0 to 10 people for project execution.↳ Managed or advised on 40+ negotiations with potential clients, ranging from $20K to $1 million in deal sizes.↳ Established a partnership with BigCommerce, creating a new sales channel and increasing top-of-the-funnel leads by 10%.↳ Contributed to achieving NPS of >93%.↳ Achieved IAOP's 2023 Global Outsourcing 100 listing as one of 15 companies in Ukraine. Show less

Lviv, Ukraine

As Product Manager at Edvantis, my primary responsibility was to lead and oversee the company's service portfolio and marketing initiatives. My main goal was to ensure the successful development, launch, and continuous improvement of our services in line with market demand and customer needs.Key achievements:↳ Successfully completed the redesign of the Edvantis website, focusing on enhancing UX and optimizing the informational architecture.↳ Led the implementation of HubSpot… Show more As Product Manager at Edvantis, my primary responsibility was to lead and oversee the company's service portfolio and marketing initiatives. My main goal was to ensure the successful development, launch, and continuous improvement of our services in line with market demand and customer needs.Key achievements:↳ Successfully completed the redesign of the Edvantis website, focusing on enhancing UX and optimizing the informational architecture.↳ Led the implementation of HubSpot, defining and configuring relevant metrics for sales funnel management and conducting A/B testing for campaigns.↳ Achieved a significant increase in the bottom-of-the-funnel conversion rate by implementing project reengineering strategies and optimizing client onboarding processes. Show less

Lviv, Ukraine

Service Management (in B2B) elective course for MSc in Computer Science / Data Science at UCU

Lviv Region, Ukraine

As a Product Manager / Strategic Initiative Manager, I played a critical role in driving the transformation of ELEKS' approach to B2B engagements and enhancing overall service management. My main focus was on optimizing lead conversion, reducing lead-acquisition costs, and streamlining the time-to-market for our services.Key achievements:↳ Led change management efforts within a company of 1500+ employees, fostering alignment and understanding of the service vision and strategy.↳… Show more As a Product Manager / Strategic Initiative Manager, I played a critical role in driving the transformation of ELEKS' approach to B2B engagements and enhancing overall service management. My main focus was on optimizing lead conversion, reducing lead-acquisition costs, and streamlining the time-to-market for our services.Key achievements:↳ Led change management efforts within a company of 1500+ employees, fostering alignment and understanding of the service vision and strategy.↳ Launched 13 services using the Jobs-to-be-Done methodology, aligning them with customer needs and market trends.↳ Improved funnel conversion by aligning service design, marketing positioning, and templates for proposals and contracts.↳ Conducted monthly debriefings for top/middle management, focusing on key metrics and data-driven decision-making.↳ Mentored Service Owners, ensuring metric-driven service evolution in their newly introduced role.↳ Co-created a set of supporting materials, including 15+ marketing presentations, 20+ templates of SoW, and 4 video explainers. Show less

Lviv Region, Ukraine

In my role as a Product Owner, I was responsible for managing the project backlog and ensuring the development of competitive solutions. I took on the responsibility of facilitating effective communication between business and technical stakeholders. Guiding cross-functional teams of varying sizes, I ensured the successful delivery of projects according to established deadlines. Key achievements:↳ Successfully mentored and guided 8 individuals in product ownership and requirements… Show more In my role as a Product Owner, I was responsible for managing the project backlog and ensuring the development of competitive solutions. I took on the responsibility of facilitating effective communication between business and technical stakeholders. Guiding cross-functional teams of varying sizes, I ensured the successful delivery of projects according to established deadlines. Key achievements:↳ Successfully mentored and guided 8 individuals in product ownership and requirements management.↳ Played a key role in delivering an web & mobile solution to the energy market within a tight deadline of 6 months, collaborating with a cross-functional team of over 15 professionals.↳ Led the development of an internal mobile application (hybrid) aimed at enhancing employee engagement. ↳ Created a methodology for segmenting internal costs and estimating employee overheads based on their functional level and location, providing valuable insights for financial planning. Show less

Lviv, Ukraine

PatentSight is a global provider of information and analytics solutions for various B2B clients. As a Team Lead, I was responsible for the company’s back-office activities related to data gathering, analysis, and structuring. As a senior-level employee, I also managed the team and ensured that all the work gets done on time, and according to the expectations. Key achievements:↳ Interviewed and on-boarded 5 new hires. ↳ Successfully managed a team of 7 people at peak.↳… Show more PatentSight is a global provider of information and analytics solutions for various B2B clients. As a Team Lead, I was responsible for the company’s back-office activities related to data gathering, analysis, and structuring. As a senior-level employee, I also managed the team and ensured that all the work gets done on time, and according to the expectations. Key achievements:↳ Interviewed and on-boarded 5 new hires. ↳ Successfully managed a team of 7 people at peak.↳ Accumulated enough knowledge in financial/intellectual property fields to act as an ambassador for the company. Show less

Lviv, Ukraine

My day-to-day work as a Research Analyst was geared towards updating an internal database for a BI suite for patents. This included everything from doing data classification, manual information restructuring, and M&A research to assistance with data correction in governmental databases, based on my findings.

Lviv Ukraine

KredoBank is a Ukrainian banking institution with a 99.6% Polish ownership stake. As a summer intern, I acquired practical knowledge and experience in the financial sector. Later, I used the obtained insights to write my bachelor’s and master’s theses, both focused on the topic of risk management.

Master Of Business Administration - Mba, Business Administration And Management, General, Gpa 3.95

Activities and Societies: ⬇️ ↳ #1 ranked out of 70 students in the GOMBA September 2022 intake based on academic performance. ↳ Graduated.

Master'S Degree With Honors In Finance & Credit, Finance And Credit, Gpa 3.3