Igor Andryushchenko Email & Phone Number

Batumi, Adjara, Ge

Georgia

Building a marketing strategy of the group of companies (Digital Agency, printing House):Development of marketing strategy for the company and for the Agency's clients Development and management of Internet-projects:1) customer and company project Management2) Development of a detailed project schedule, resource and financial plan3) Organization of the collection of evidence4) Setting goals for the web team and external contractors5) Development of Internet promotion strategy, team building and execution control6) Evaluating the effectiveness of online promotion campaigns, 7) Search for copywriters and rewriters, control over the execution of tasks and acceptance of results8) Interaction with the entire project team (developers, designers, copywriters, Director, specialists, freelancers and main project contractors)9) Study the Usability of projects and recommendations for Troubleshooting.25 people subordinates (employees and freelancers) + control over contractorsSkills:1) media Planning of Internet marketing activities2) market and competitive environment Research, analysis3) Management of Internet marketing and advertising company projects (SMM, Yandex Direct, Google AdWords, Seo, email, Analytics)4) control and coordination of works for execution (internal and external optimization of sites)5) Experience with Big date (Complex and interesting experience, tasks were performed for one of the company's clients).Analytics: 1) Google Analytics, Yandex.Metrics, platform modules E-commerce, setting goals, UTM-tags, Google Tag Manager.Progress: The company has grown from regional to FederalSupport for more than 18 projectsDuring the work more than 10 cases of Digital marketing have been implemented.Conducted dozens of SMM companies through the organization of working time Additionally:

Samara Region, Russian Federation

Sochi, Krasnodar, Russia

Result : Increase in online sales from 7% to 24%We have redesigned the website, improved the display of ads, increased the advertising budget while lowering the cost per sale. This resulted in a significant increase in online sales from 7% to 24%.

“Medregexpert” one of the market leaders in the medical devices registration, B2B customers, introduced a new mechanics of interaction and work with customersBuilt a marketing Department from scratch.1) Staff recruitment2) Work with contractors (Implementation of brand book)3) Interaction with all remote employees4) marketing Planning, budgeting5) Writing of Technical specification and monitoring the work of the Department 6) ReportsWorking with Fin-skill projectResults 1) Creation, writing and subsequent implementation of the marketing strategy2) re-Created advertising in direct, reduced cost per click, increased CTR and the number of clicks with the same budget3) Launched Google AdWords4) Updated main web site 5) Implemented end-to-end business intelligence (Know where to spend, all business indicators)6) Created and launched the group in social media7) Webinars were held in the segment 8) the funnel is built 9) Worked out email marketing and news policy10) Put the site in the TOP 10 search queriesThe company has taken a confident leading position in its segment. What's in the plans 1) Implement call-tracking2) Actively work with foreign markets in Europe and Asia3) Improving customer service 4) And bringing the company's secret ingredient to market

This project was as a task from the head of Med reg expert Fin-skill online school of Finance and financial managersBuilding the entire marketing cycle Result 1) the Project works in plus from the first month2) In the first month raised hall on paid training3) Launch of social media4) the creation of a content plan5) Organization of selling webinars, marketing and technical side of the stream6) AnalyticsMade a huge layer of work in a short time

Development and implementation of the company's marketing strategy, recruitment.The company operates in the B2C market, is engaged in the delivery of sets of products, is one of the leaders in its segment.Area of responsibility 1) Website 2) Advertising3) marketing Planning and budgeting4) Reporting5) Recruitment 6) Interaction with contractors including (media, TV, Bloggers)

The company is engaged in procurement automation in the field of HoReCa.Building a marketing Department (from scratch) and DMR management1) Development of marketing strategy and positioning strategy2) Formation and control of the operational budget3) Organization of participation in conferences and industry events in conjunction with the ITCI.4) Work on franchising (book Marketing, Brand Book, Scripts, landing pages) fr.f-keeper.ru5) e-mail marketing, chain letters 6) Implementation of AMOCRM in sales Department7) end-to-End business Analytics (Know where to invest)8) Work with contractors9) process design Control 10) Building sales funnels

Тольятти

Progress:1) Since 2007, 14 events have been held, an average of 3–4 per season. The purpose of the events: the promotion of active sports among young people, as well as attracting the interest of the city and local authorities to the development of a cultural and healthy lifestyle.Duties:1) Budgeting for the season;2) Interaction with commercial and non-profit organizations;3) Organization and holding of competitions and events;4) Writing scenarios and plans for competitions and events;5) Interaction and involvement of sponsors and partnerscompilation of sponsorship packages;6) Development of printing products for PR shares.7) Work on the reorganization of structures and installation of new ones;8) Preparation of tracks for the season;P.S.Now in the city of Tolyatti, there is 2 snowpark.Andreevsky snow park and Fedorovsky, organized with own and grant funds and completely free for those who ride and rest in them.

Moscow, Russian Federation

Design Intern