Andy Chien Email and Phone Number

-Accomplished Business Development Senior Manager with experience in sourcing, negotiating, and managing commercial partnerships in line with company strategy.-Skilled in leading international launch programs for retail and digital content, including strategy development, production, localization, quality assurance, messaging, branding, and execution across retail partners.-Proficient in project management tools such as Excel, Google Spreadsheet, and Notion to manage multiple projects and coordinate across departments for efficient project execution.-Knowledgeable in first-party standards for Sony PS4/PS5, Nintendo Switch, Microsoft Xbox, and Valve Steam, with expertise in communicating with first-party for promotion support and ensuring a smooth release.-Skilled in identifying key target audiences and devising promotion plans through sales discounts, IP crossovers, key influencers, and marketing awareness to activation programs-Proficient in data analysis and mining to deliver reports to the board of directors for project assessment and future company strategy decisions.-Fluent in English and Chinese, with experience in interpreting during international conferences for the board of directors and drafting and reviewing English documents such as non-disclosure agreements, legal business contracts, presentations, and marketing reports.-Currently managing a team of business development professionals, providing guidance, support, and mentorship as needed.

Responsibilities:- Report to board of directors upon sourcing, onboard, and managing commercial partnerships in line with company strategy.- Represent company on engaging business opportunities, negotiate business terms, deliver presentations, devise contracts, and lead project from start to finish.- Lead international launch programs for retail and digital content, including strategies, production, localization, voiceovers, quality assurance, messaging, branding and execution across retail partners.- Manage multiple projects simultaneously through Excel, Google Spreadsheet, or Notion, and coordinate across departments to meet project milestones in a timely and efficient manner.- Develops materials and makes presentations for the sales team and retailers to educate on product updates and regional account-specific marketing plans.- Support and guide development team to meet first party (Sony PS4/PS5, Nintendo Switch, Microsoft Xbox, Valve Steam) standards. Communicate with first party for promotion support and ensure fluent release. Communicate with development team upon securing assets, scheduling milestone, delivering bug reports, attending exhibitions, and drafting merchandise licensing agreements.- Identify key target audiences and devise promotion plans through sales discounts, IP crossovers, key influencers, and marketing awareness to activation programs.- Audit project cost, sales and revenues. Deliver data analysis and data mining reports via Excel to board of directors for project assessment and future company strategy decisions.- Act as English-Chinese interpreter during international conference for board of directors. Responsible for drafting and reviewing English documents such as non-disclosure agreements, legal business contracts, presentations, and marketing reports.