Lead strategy, planning, and execution for all recruitment, admissions, and audition functions at Boston Conservatory at Berklee. Oversee domestic recruitment and admissions for Berklee College of Music. Manage teams of full-time admissions staff and budgets, aligning recruitment and audition planning with market trends. Lead application evaluation and scholarship processes in collaboration with faculty and staff. Partner with senior leadership to refine marketing strategies, enhance event programming, and optimize application systems, driving high student quality and retention.

Provided leadership for operations activities across Enrollment Management Division, responsible to oversee full-time and seasonal admissions operations staff, application and I-20 processing, data quality, inbound phone and email customer service, integrated systems functions, and records management. Met with University leaders, staff partners, and external vendors to contribute operations and admissions perspectives in strategy planning, translate data and business process needs between end users and developers, and continually explore opportunities to improve efficiencies. (Interim Director: December 2021 - July 2022)

Managed application review, aid budgets, recruitment activities, and pipeline engagement for MBA and MS Analytics programs. Oversaw admissions marketing activities for graduate programs as the lead liaison to marketing staff and external vendors; responsible to manage outreach and events strategy, digital promotions, email campaigns, print collateral, website pages, and special projects. Supervised operations staff to maximize application processing efficiency, communicate CRM integration enhancements, and recommend policy and procedure updates in line with industry best practices.

Served as a lead recruiter for MBA and MS Analytics programs representing the Graduate School during travel events, admissions interviews, and admitted student receptions. Led social media efforts for Bentley Graduate Business School Facebook, Instagram, LinkedIn, Twitter, and WeChat channels; posted, monitored accounts, engaged with audiences, and oversaw student ambassador activities.

Oversaw admissions recruitment and represented UNE as a student recruiter at graduate and professional program fairs, on-campus events, virtual fairs, and professional conferences. Collaborated with marketing team to write, edit, and design email communications, admissions webpages, print collateral, and informational letters. Retained extensive knowledge of all programs to configure CAS application systems, train admissions staff, and build relationships with program directors, faculty, and staff.

Managed application processing for two or more graduate programs each admissions cycle. Configured CAS application systems to reflect admissions scoring rubrics, trained faculty and external interviewers to review and score in systems. Collected and reported data to manage applicant pools, prepare enrollment projections, and support marketing activities.

Managed satellite locations for ticket pickup at game day events and resolved on‐site customer complaints and grievances. Researched and tracked estimated delivery dates for incoming tickets.

Managed web and social media content and collaborated with e‐commerce team on promotional strategies. Received inbound phone sales queries from new and existing customers and assisted clients with placement of orders, refunds, or exchanges.