I helped pilot a voice-controlled AI program designed to help patients better navigate their healthcare coverage. Concurrently, I lead the design on several product teams that developed internal apps throughout CVS and Aetna.• Built strong partnerships with our specialty partners to deliver user-focused solutions that replaced spreadsheets with GUI’s and eliminated human error and redundancies in our colleague’s workflow.• Interviewed and tested with our customer service reps to implement design changes that lead to a reduction of 5-20 min of call time with patients. The product was demoed to the CEO of CVS Health to show the potential of AI.• Mentored junior designers on projects to help them build prototypes, write and lead usability tests, and present design updates to our business partners.

I lead the design effort to rebuild the Cart and Checkout experience across all platforms to lower customer bounce rates and increase user presence on our apps. I also assisted in building our new design library and companion documentation.• Partnered with Researchers, Project Managers, and Engineers to rebuild the Cart and Checkout experience. We created a simple, responsive design that produced an increase of purchase completions by 30% in the first release.• In parallel with updating the cart design across our iOS and Android apps, I also lead the effort to rebuild the product pages from scratch. I produced designs that highlighted problem areas and presented solutions to developers and product owners.• Conducted field observations at Grainger stores by meeting with customers. Visited distribution centers to collect feedback from colleagues regarding the website and apps.

As design lead for Jellyfish, I had the responsibility of setting the creative direction for our new animation tool that heavily focused on collaboration. I conducted research and users tests to improve the app and prioritize future features.• Observed the workflow of artists, animators, writers, and developers to produce an interface that met user’s unique needs. Implemented safeguards to prevent work from being overwritten or deleted.• Lead training sessions every two weeks by giving our users tasks to perform and recording their responses. Collected feedback and requests for features that were then prioritized by level of need.• In the first month, an interface was designed and built for users to build basic animations. Six months later, we successfully transitioned our animators away from Adobe Flash to animating entirely in Jellyfish.

I developed creative from ideation to completion for websites, toy packaging, and product pitches. I collaborated with creative directors, developers, copy writers, and account managers to deliver final designs within short time frames.• Generated a product pitch around Craftsman’s riding mowers that included mood boards, mobile app mockups, and a live demo. Worked with the creative team to assemble the creative in 2 weeks. The pitch was picked by Craftsman that same day.• Created eye-catching toy packaging for the Trolls movie while working within DreamWorks guidelines. Ensured final delivery of files so toys can be shipped worldwide in time for the premiere of the movie.• Brought on board to reassess a site design that was struggling to satisfy the client. Did an assessment of the current design, highlighted problem areas, and redesigned the main pages which then received Kenmore’s approval.

Working directly with the creative director, we designed the next-gen product suite of mobile apps and TV interfaces. I also participated in monthly think tank sessions focused on developing new ideas and innovation patents.• Established and implemented the Guide’s design personality and ensured unity across all platforms. Delivered designs that were adaptive and responsive to any device it was on; from small phone screens to large TV formats.• Worked with UX architects, researchers, and developers to build proof of concepts that our sales team showed off at tech expos, like CES. Together, we developed ideas around device syncing, voice search, and split-screen browsing.• Took part in blue sky think tank sessions with our team. Filed dozens of innovation patents with accompanying designs that won me a ‘Top Filing’ award.

As a graphic designer, I created visually compelling and effective campaigns that aligned with our team’s objectives and client requirements. I worked on multiple marketing campaigns, websites, emails, and interactive exhibits.• Studied the client's brand, target audience, and goals. Conceptualized and created visuals, including newspaper ads, billboards, food packaging, emails, and social media campaigns. Prepared and presented creative pitches in front of clients.• Worked with account managers and copy writers to create a marketing campaign to sell high-end condos in the city’s South Loop. I designed billboards, window posters, bus wraps, emails, and landing pages resulting in all their condos selling out in the first year.• Collaborated with cross-functional teams, including animators and developers, to bring a new interactive experience to the Chicago Auto Show. We incorporated touchscreen glass into Mazda’s flagship cars to increase customer engagement on the show floor. We utilized the same technology to highlight the presence of Bosch tools in big box stores.

• Operating state-of-the-art ride systems. • Performing entertaining spiels while safely loading and unloading guests from ride vehicles.• Further developing skills such as relationship building, problem solving, leadership, and communication.