Lead all copy and content development for healthcare vertical in highly diversified creative marketing agency.

Creative copywriting, copy supervision, directing and managing writers, editors and regulatory compliance specialists.Digitas Health works with the world’s leading pharmaceutical, bioscience and medical device companies to help their brands develop meaningful and valuable connections with healthcare consumers and professionals on the Web, in social media and in traditional media. Selected AccomplishmentsCopy Supervisor and Lead Copywriter on award-winning digital marketing initiatives for clients including Bayer HealthCare, Zimmer and AstraZeneca. Built a Copy and Content capability within the Creative Department and directed large staff of writers, editors and regulatory compliance specialists responsible for creative copy, content strategy and editorial production work.Created processes to promote the development of effective and efficient creative content solutions and support agency growth and expansion initiativesResponsible for designing and developing innovative medical and legal compliance review processes, leading efforts to meet FDA regulatory requirements for all content developed for Digitas Health clients

Oversaw development and publication of a daily, subscription-supported healthcare industry electronic news publication. ePharmaceuticals was a Web-based research and market intelligence service for executives in the healthcare industry.

Managed growing creative department, adding digital production capabilities to existing services

Developed several award-winning film and video productions for healthcare clients

Managed day-to-day operations of TV newsroom with a staff of more than 100. Eyewitness News operated 24/7 covering Philadelphia metro area. The Executive Producer was responsible for daily decisions guiding news coverage and participated in long-term planning for news department.