Andy Ginter Email & Phone Number

Indianapolis, In, Us

Indianapolis, In, Us

-Manage everyday operations for over 900 new footwear and apparel product launches including product setup using e-commerce platform and product coordination with buying department and supply chain.-Lead over 120 high heat product launches with IT, social teams, marketing, and third party vendors to maintain site stability during high traffic periods. -Coordinate Status Exclusive Access program, working cross functionally to schedule operational steps, communicate updates, and facilitate analytics to stakeholders.-Collect and distribute product launch sales analytics and communication to senior leadership. -Work closely with merchant and digital teams to maintain product release calendar on finishline.com and jdsports.com, ensuring product and description accuracy. -Oversees the verification, deployment, and troubleshooting of product catalogs to ensure smooth day-to-day operations.

Indianapolis, In, Us

-Executed the online merchandise strategy for defined product categories within finishline.com and jdsports.com-Managed product setup including categorization, filtering, collection attribution, and pricing.-Created custom product grids to provide the customer with a more personalized shopping experience. -Generated reports using Google Analytics and other web tools to assess additional opportunities to improve the website. -Optimized internal search through in-depth analysis to enhance the customer experience and increase conversion.-Collaborated with Digital Marketing and Digital Brand teams to create relevant and compelling product campaigns.

Indianapolis, In, Us

-Worked closely with Buyer and Planner to ensure every store receives the best possible product assortment across multiple brands.-Analyzed micro and macro business analytics and make allocation decisions based on findings. -Wrote new purchase orders determining size need and quantity based on historical sales data and other metrics such as weeks of supply, margin, and store capacity.-Utilized Microsoft Excel and Access to pull and compile complex business reports that are used to evaluate specific areas of the business.-Set up new store assortment plans, execute remodeled and new store openings, and communicate regularly with store management regarding product concerns and opportunities.

Indianapolis, Indiana, Us

-Merchandised and marketed product assortments through navigation links and banners in an effort to drive conversion, gross margin, and maximize sales.-Utilized sales reports to communicate sales trends and analysis to the buying team and management. -Executed hot market opportunities by setting products up for pre-order after sporting events, along with coordinating the receipt of products and order fulfillment.-Collaborated with CRO/ SEO team to enhance the customer experience focusing on search terms, product descriptions, URLs, and category builds.-Developed close working relationships with the Marketing, Buying and Merchandising, Photo Studio, and Ecommerce teams to create a marketing plan and promotional strategy for the websites. -Ensured new products were added to Lids.com and Lids.ca in a timely fashion, making sure all search attributes, product descriptions, and product images were correct. -Assisted customer care and distribution center to resolve customer service issues and questions related to products on the website.

Indianapolis, Indiana, Us

-Allocated merchandise to Lids stores across the country to provide the best in-store customer experience.-Analyzed current market trends and sales data to maximize revenue and liquidate product.-Worked closely with Buyer to identify sales trends, product needs, and determined the appropriate allocation of the product using sales reports with historical selling data.-Used data reports to transfer product from low performing stores to stores that needed inventory help and a boost in performance.-Developed relationships with product vendors to ensure quality and timeliness of product delivery.

Herzogenaurach, Bavaria, De

-Managed multiple product collections within NBA, NHL, NCAA, and MLS.-Created graphic codes and entered data for all apparel collections for both finished and blank products as well as for all NBA and NHL draft prospects, free agents, and traded players.]-Worked directly with the merchandising, development, and design teams cross functionally to ensure proper execution of product lines within the time sensitive production creation calendar.-Assisted production artists to ensure all artwork was accurate for team and league requirements.

Boston, Ma, Us

-Provided timely and detailed communication through phone and email to ensure CrossFit customers had a positive experience. -Exemplified problem solving techniques when customers communicated problems with products or orders. -Performed and executed special projects assigned by supervisor such as creating discount and promotion codes for CrossFit athletes to utilize on our website.-Understood product lines available to professionally assist customer questions.

-Assisted and facilitated equipment, apparel, and footwear orders for 26 Varsity sports assuring the presence of the adidas brand at the University of Notre Dame.-Organized and processed bi-annual merchandise orders for athletic department staff and coaches.-Assisted in daily budget adjustments, and invoicing for teams and for special projects.-Facilitated special requests for adidas product for groups and organizations inside and outside of the university.-Managed ticket requests for football, basketball, and hockey games.

Lake Forest, Il, Us

-Developed market – research skills working with attendees to gain data and help improve future expo events

-Managed over 300 membership applications for a student - run sports marketing organization which provided opportunities for students interested in sports marketing to network with various organizations.-Assisted in planning meetings and activities for the organization such as bringing in speakers, planning the logistics and agenda for mass meetings with the members, and developing an intramural sports program for members. -Created and executed a networking trip to Louisville, KY which involved visiting multiple companies and organizations and exposing members to the field of sports marketing.-Demonstrated leadership skills while working with executive board by providing ideas on ways to engage members, solving issues within the organizations, and developing the strategic plan for the organization.

Business Certificate

Bachelor Of Science - Bs, Sports Marketing And Management