Marketing Lead
Current
Aug 2024 - Present
Who is Andy Gonçalves? Overview
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Quick answer
Andy Gonçalves is listed as Content Manager | Professor at ESPM at Voolt, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Andy Gonçalves.
Andy Gonçalves previously worked as Marketing Lead at Voolt and Social Media Manager at Voolt. Andy Gonçalves holds Postgraduate Degree, Creativity from Espm University (Advertising And Marketing Higher Education School).
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Email format at Voolt
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Voolt
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Profile bio
About Andy Gonçalves
Content Manager, University Professor at ESPM and Journalist, with over 4 years of solid experience in the international tech landscape and startup model. Specialized in transforming user behaviors into creative narratives that generate engagement. Led international teams with +30 people, developing management and global communication skills. Driven by innovation and the impact of technology on society.
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11 roles
Andy Gonçalves work experience
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Social Media Manager
Oct 2023 - Aug 2024
University Professor In Creativity And Digital Positioning
Current
Jan 2023 - Present
Content Manager - Latam
- Created the social media strategy of the music app Lark Player, ensuring effective engagement and brand awareness; growing the community of followers from 0 to over 250k on Instagram and 85k on TikTok. - User retention and growth strategy on the music app Lark Player; being able to increase the number of users from 6M to more than 14.5M of DAU. - Participated role in the implementation of UGC on the short-video app Zapee in Brazil; growing the community of creators from 0 to over 1k verified daily posters. - Coordination of creator onboarding aiming retention through campaigns and training. - Conduction and report on A/B tests of in-app content, design elements, tools, and features related to the creator's community. - Research: interviews with content creators, personas, user journey, empathy maps, and direct insights communication with the Product Team. - Assistance with demands from the marketing team; production of the TV program "Top 10 Lark Player" on Music Box TV channel- Lead a global team of 35 people (4 from the Arab Emirates, 4 from Argentina and Mexico and 27 from Brazil) in a project on Lark Player.- Hiring influencers for marketing campaigns to the AI app Pica.Ai in the English market (USA, Canada, Australia and UK). Award: In 2022, I won the Latin America Star Award, which aimed at recognizing members who have worked above average in the region.
Sep 2019 - Sep 2023
Content Operation
Feb 2019 - Sep 2019
Editor
Editor of the broadcaster's news website, their respective blogs and social networks. She wrote articles about sports, health, entertainment and hard news.
Dec 2018 - Apr 2019
Coordination Of Affiliates
Coordination of reporting teams at affiliated stations in other states outside São Paulo.
Mar 2017 - Dec 2018
Producer
- Pre and post production producer for the talk show ‘Mariana Godoy Entrevista’. Experience with: - Agenda- Invitation to personalities and celebrities for interviews. - Other pre and post production demands: guest transportation, purchase of airline tickets, hotel reservations, food, stage preparation, costumes for the presenter, audience, etc.
Mar 2016 - Mar 2017
Jan 2013 - Dec 2015
Internship
- Checking news and information. - Production assistant on the TV show 'Good News' (focusing on the environment and sustainability)
Nov 2013 - Nov 2015
Internship
Clipping of online articles about the telephone and electricity sectors in Brazil. Delivery of daily quantitative and qualitative reports to client press offices.
Jul 2012 - Oct 2013
3 education records
Andy Gonçalves education
Postgraduate Degree, Creativity
Postgraduate Degree, Politics And International Relations
Bachelor'S Degree, Communication And Journalism
FAQ
Frequently asked questions about Andy Gonçalves
Quick answers generated from the profile data available on this page.
What company does Andy Gonçalves work for?
Andy Gonçalves works for Voolt.
What is Andy Gonçalves's role at Voolt?
Andy Gonçalves is listed as Content Manager | Professor at ESPM at Voolt.
Where is Andy Gonçalves based?
Andy Gonçalves is based in São Paulo, Brazil while working with Voolt.
What companies has Andy Gonçalves worked for?
Andy Gonçalves has worked for Voolt, Espm (Advertising And Marketing Higher Education School), Mobiuspace, Redetv!, and Agência Mural De Jornalismo Das Periferias.
How can I contact Andy Gonçalves?
You can use AeroLeads to view verified contact signals for Andy Gonçalves at Voolt, including work email, phone, and LinkedIn data when available.
What schools did Andy Gonçalves attend?
Andy Gonçalves holds Postgraduate Degree, Creativity from Espm University (Advertising And Marketing Higher Education School).
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