- Created the social media strategy of the music app Lark Player, ensuring effective engagement and brand awareness; growing the community of followers from 0 to over 250k on Instagram and 85k on TikTok. - User retention and growth strategy on the music app Lark Player; being able to increase the number of users from 6M to more than 14.5M of DAU. - Participated role in the implementation of UGC on the short-video app Zapee in Brazil; growing the community of creators from 0 to over 1k verified daily posters. - Coordination of creator onboarding aiming retention through campaigns and training. - Conduction and report on A/B tests of in-app content, design elements, tools, and features related to the creator's community. - Research: interviews with content creators, personas, user journey, empathy maps, and direct insights communication with the Product Team. - Assistance with demands from the marketing team; production of the TV program "Top 10 Lark Player" on Music Box TV channel- Lead a global team of 35 people (4 from the Arab Emirates, 4 from Argentina and Mexico and 27 from Brazil) in a project on Lark Player.- Hiring influencers for marketing campaigns to the AI app Pica.Ai in the English market (USA, Canada, Australia and UK). Award: In 2022, I won the Latin America Star Award, which aimed at recognizing members who have worked above average in the region.

Editor of the broadcaster's news website, their respective blogs and social networks. She wrote articles about sports, health, entertainment and hard news.

Coordination of reporting teams at affiliated stations in other states outside São Paulo.

- Pre and post production producer for the talk show ‘Mariana Godoy Entrevista’. Experience with: - Agenda- Invitation to personalities and celebrities for interviews. - Other pre and post production demands: guest transportation, purchase of airline tickets, hotel reservations, food, stage preparation, costumes for the presenter, audience, etc.

- Checking news and information. - Production assistant on the TV show 'Good News' (focusing on the environment and sustainability)

Clipping of online articles about the telephone and electricity sectors in Brazil. Delivery of daily quantitative and qualitative reports to client press offices.