Andy Lee Email & Phone Number

Hong Kong SAR

Ecommerce- Planning and providing a comprehensive marketing campaign for the clients- Identifying best sellers and maximizing sales across the client products- Ensure content for new products is uploaded on time- Deciding where to place the call of action to purchase an item on the platform- Spearheading different eCommerce projects across various parties.

Hong Kong SAR

- Build and execute both digital and offline strategy to promote BBPOS merchant services and to generate quality sales leads through events and online marketing campaign- Set up and optimize company pages within each platform to increase the visibility of company’s social content- Identify trends and insights, propose new and creative ideas to improve the.

Wanchai

• ER Esports is an e-sport company integrating ER Academy, ER Games, ER Promotion and the ER competition coordinator. ER Esports targets to create collaboration between ER games and actual “real-life” sports and set to.
• Marketing Plan, work out a marketing campaign and event for ER Academy including online and offline channels
• Monitor various lead generation channels to create a database of potential targetsBusiness Development
• Explore new business partner and prepare proposal, business plan and presentation materials
• Prepare timely market intelligence updates and reports to determine business growth potential

The Peak, Hong Kong

• Advertising and brand management
• Liaising with media agencies in formulating and devising effective outdoor media campaign to raise awareness and pull attention to the attraction.
• Working independently with external design house and conducting a clear brief on develop key visual to ensure brand image consistence.
• Post-campaign review - conducting customer survey and evaluating the result of each campaign. Giving suggestions and improvement plan on next campaign.Digital marketing and brand website management
• Working closely with digital media agency in formulating and reviewing regularly on PPC plan to maximize exposure on digital platform in Hong Kong market.
• Analyzing bi-weekly on the result of digital marketing plan and fine-tuning the plan to maximize the ROI

Hong Kong

• Project management, corporate website revamp
• Defining project scope, setting up the timeline and breaking to different phases.
• Improving corporate website interface which become more mobile friendly, and content evaluation.
• Setting the benchmark on corporate website performance evaluation.

Hong Kong

• Product management
• Marketing plan, work out a full year marketing plan and budget, include advertising, media, digital, event and after-sales service.
• Liaising with advertising and media agency to design a full year campaign for promoting two products to consumer market.
• Evaluation, monitor the performance of marketing campaign and regularly communicate with sales team.
• Marketing research, work with research agency and conduct qualitative and quantitative research in Hong Kong and China market.Digital and social media marketing
• Product website management, design new websites for promoting two products, and ensure the content aligned with our marketing message and selling points.

Hong Kong

Postgraduate Diploma, Digital And Social Media Marketing

Bachelor’S Degree, Marketing/Marketing Management, General