Andy Lockett Email & Phone Number

Kingswood, England, United Kingdom

A role in the Enterprise Architecture function, in the Domain Architecture team. The role was focused on the Digital and Customer Engagement domain, primarily focusing on the public websites, secure portals, mobile apps, and client servicing capabilities.To provide more specific scope, the role touched on everything ranging from Martech and analytics tooling and integrations, to CMS, DAM and frontend frameworks, through to the APIs, cloud services and infrastructure that powered them. Or, in short, from what the customer engaged with through to the point of reaching data stores or a SaaS provider.As a member of the Architecture Review Board, my role also included significant amount of governance - reviewing solutions from across the organisation on a weekly basis to ensure alignment to digital and customer engagement target state. This also provided me with valuable knowledge as to what is happening across the business, and how existing capabilities needed to be adapted over time.A key achievement in this role was defining, pitching, and delivering a new enterprise mobile app platform strategy. This required approval from CTO and numerous senior proposition leads. Following approval, the platform accelerated the business from a legacy framework running on non-scalable and outdated delivery models, towards React Native and a highly scalable, agile platform acting as a catalyst for global reuse. The AWS-powered backend also introduced GraphQL to a major customer-facing business channel for the first time, with significant expansion of this capability being highly sought after.On the web side, we progressed with a module federation micro-frontend strategy, bringing our app and web experiences closer than ever before - delivering an experience akin to a “Superapp”, but without the proprietary tech or compromises.I also investigated using Generative AI SaaS solutions to improve the client servicing experience for customers and clients.

Kingswood, Surrey, United Kingdom

Architecting, coding, delivering and maintaining a global framework of industry-leading digital measurement tools – including Adobe Audience Manager, Adobe Analytics, Adobe Target, Adobe AdCloud, Decibel Insight, and Medallia – across more than 80 websites and apps in 35 countries. These tools were actively used by over 525 employees.Fidelity International (FIL) were in their early days of digital measurement when I first joined, but had some great talent on the team with excellent ambitions. I was brought onto the team to accelerate the technical implementation of FIL's chosen measurement tools across multiple platforms in order to better enable the analytical and optimisation-focused talent already present in the team.I implemented our core measurement tools via our tag management systems (Ensighten + Adobe Launch) to the headless and non-headless CMS (Django CMS), React/Backbone/Angular apps, Ionic mobile apps, and module federated frontends. The tag management setup I built was singular (no code duplication at all), totally platform agnostic, infinitely scalable, and could be migrated with ease.GDPR law changes also came into enforcement during my time at FIL, giving our team the opportunity to lead on a European-wide roll out of a standardised, customer-first privacy consent framework for all of our UK + EU websites. The co-ordinated roll out was hugely successful, with a single framework and implementation governing all 53 FIL websites that fall under the legislation.My strong coding skills also allowed me to support the optimisation teams to code and deliver personalised experiences, A/B tests, and even some emergency hot-fixes to numerous FIL websites. I also helped overseas technical teams with Adobe API usage in Node.js and Python. I built numerous microservices and automation scripts to support our immediate team, using Node.js and/or React, and have supported global marketing teams with their own measurement tactics and capabilities.

London, United Kingdom

Delivering Adobe Analytics and other marketing vendor tracking and attribution solutions across all online products. This included the retail website, iOS and Android apps, and other digital venture projects.Day-to-day, I worked closely with product owners and business analysts to define relevant project success measures, consulted with analysts to fine-tune tracking requirements, and implemented agreed solutions via Ensighten - our tag management platform. I also carried out ad hoc reporting via Adobe Analytics to support the insight team and help inform project decisions.On a more strategic level, I improved internal technical capabilities through coaching of team members, and improved cross-team relationships by educating stakeholders about the value of analytics. I continuously worked to consolidate and simplify tracking implementations across all channels, covering tag management and Adobe configuration, and embedded new standards for certain tracking implementations.The role demanded a highly dynamic way of working with multiple project teams at any given time, allowing me to develop an excellent understanding of behaviour-driven development, agile workflows, and the associated tools. My existing consultancy and stakeholder management skills proved critical to success in this environment.

After 11 months in my digital researcher role at RY, I progressed into a consultancy role. As a technical and analytical thinker, I focused on providing actionable insights to clients. Extending on my previous digital researcher role, I had vastly increased contact with clients and advised on broader project decisions. I was also involved in pitch preparation and the delivery of pitch presentations. I worked to identify opportunities for clients, lead strategic thinking on projects and pitches, define and unpack high level business challenges, and agree KPIs to measure project success.The role required me to facilitate workshops, summarise findings into concise insight reports and ultimately ensure each project delivers against the original objectives. I developed direct working relationships with senior client stakeholders, helping me to vastly improve on my communication, presentation and public-speaking skills.I also helped lead large-scale research projects, the last of which received coverage in The Telegraph, CityAM and Marketing Week.Clients I worked with include GSK, Mace, Aggreko, Grosvenor, Thomas Cook and EMIS Group, amongst many others.

I first joined RY as a digital researcher to support the digital consultancy team. RY provides a range of offers, from branding to employee engagement, and I had the opportunity to work across these offers. This enabled me to become quickly familiar with RY's services, but also client challenges in these areas.The role itself involved extensive desk research such as benchmarking, trend reviews, website analytics, sector reviews and a large range of other ad hoc pieces of research. I would always analyse the research and provide the important, summarised insights directly to clients through presentations or reports, or to other RY consultants to help inform decision-making. I also worked alongside other researchers in the business on large-scale research projects for RY events.This role allowed me to extend on my existing analytical skills, but also gave me the skills needed to cut through large amounts of data to highlight useful insights quickly and efficiently. Through working closely with consultants, I learned how to best to present findings to clients and use insights to appropriately challenge briefs, or decisions.My work in this role was consistently valued both internally and by clients alike, ultimately helping me to build successful, trusting working relationships.

Gsk House

A technical role within the global communications team at GlaxoSmithKline headquarters. The role primarily involved assisting with management of the GSK corporate website, involvement with social media communications, and aiding with the development of a new corporate website alongside an in-house agency.Further experience from the role includes: web analytics reporting and analysis, SharePoint intranet website design and development, and Adobe CQ5 CMS usage.