Global Client Partner
Current
Aug 2024 - Present
AeroLeads people directory · profile
Andy Marrs Email & Phone Number
Media Ad Effectiveness & Research Leader | Digital | Technology | Marketing | Data & Analytics
at
Vidmob
LinkedIn matched
3 data sources
Profile completeness 86%
Current company
Role
Media Ad Effectiveness & Research Leader | Digital | Technology | Marketing | Data & Analytics
Location
London, England, United Kingdom
Company size
Who is Andy Marrs? Overview
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Quick answer
Andy Marrs is listed as Media Ad Effectiveness & Research Leader | Digital | Technology | Marketing | Data & Analytics at Vidmob, a company with 183 employees, based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Andy Marrs.
Andy Marrs previously worked as Global Client Partner at Vidmob and Head of Global Clients & Categories Marketing Science, EMEA at Meta. Andy Marrs holds Master Of Research, Mres Geography, Pass from University Of Strathclyde.
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Vidmob
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Profile bio
About Andy Marrs
Highly experienced advertisement measurement and research professional with a proven ability to build measurement teams and functions that deliver both businesses and clients data driven business growth.Ability to bridge analytics insights to business outcomes across multiple industries including Consumer Packaged Goods, Luxury, Automotive, and Retail.Proven people person adept at inspiring and growing team members, influencing internal leaders and managing cross functional teams, as well as developing strong external client partnerships.
Current workplace
Andy Marrs's current company
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Vidmob
9 roles
Andy Marrs work experience
A career timeline built from the work history available for this profile.
Head Of Global Clients & Categories Marketing Science, Emea
Lead a team of 10 Marketing Science Partners responsible for the global measurement strategies of Metas largest Automotive, Consumer Packaged Goods, Luxury and Retail advertisers, as well as delivering Metas category scaled programs and best practices Lead the EMEA Marketing Science Manager Community, including advancing the regions performance review.
Oct 2020 - Oct 2023
Global Accounts Marketing Science Manager, Emea
Established, led and coached a team of 5 senior Marketing Science Partners responsible for driving the global measurement strategies of Metas largest advertisers within Automotive, Consumer Packaged Goods, Luxury and Retail Supported the establishment of new Global Accounts Marketing Science teams in both North America & APAC, including the creation of a.
Oct 2016 - Sep 2020
Measurement Lead: Global Accounts
As Facebooks first Global Accounts Marketing Science Partner, created and activated the Marketing Science strategy and service model for its largest spending global CPG & Luxury advertisersOptimised global advertisers Facebook marketing spend through the creation and activation of global measurement strategies measuring true business value and delivering.
Feb 2014 - Sep 2016
Head Of Research & Planning
Established & led the research and planning function/team for this newly formed mobile marketing business, comprising 3 major UK Telco operators: O2, EE & Vodafone. As part of leadership team influenced mobile marketing and payments business strategy via the provision of business, consumer and campaign evaluation insights Represented Weve on industry trade.
Nov 2012 - Jan 2014
Market Insights Manager
Established in-house campaign evaluation and insights capabilities at this 'start up' mobile marketing companySupported commercial revenue via demonstrating the role of mobile (and location based mobile messaging) within the wider media mix via the development of agency/client econometric research partnershipsAdvanced O2 Media’s industry profile via.
Nov 2011 - Nov 2012
Head Of Audience Insight
Led the IPC Audience Insight team responsible for the delivery of audience, brand, market and advertisement effectiveness research to drive advertising and publishing revenues across IPC’s vast multi media brand portfolioInfluenced IPC Medias advertisement, publishing and marketing strategies through the provision of audience, brand, market and.
Jan 2010 - Nov 2011
Head Of Insight - Ipc Connect
Key responsibilities were the same as those detailed above in the 'Head of Audience Insight' role, except my focus was purely on IPC Connect, IPC Media’s press and digital brands aimed at mainstream women
Jun 2006 - Dec 2009
Senior Insight Executive
Formulated quantitative and qualitative audience and brand insights, delivered bespoke advertising effectiveness research, and supported advertisement business pitches Communicated insights internally to sales, publishing and editorial leadership teams and externally to advertisement agencies and clients
Mar 2004 - May 2006
Team & coworkers
Colleagues at Vidmob
Other employees you can reach at vidmob.com. View company contacts for 183 employees →
LV
Leidy Villa
Colleague at Vidmob
Santa Monica, California, United States, United States
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EG
Elizabeth Garlick
Colleague at Vidmob
New York, New York, United States, United States
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CR
Christopher Raffaele
Colleague at Vidmob
Brooklyn, New York, United States, United States
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CK
Charles Koscher
Colleague at Vidmob
Lee, Massachusetts, United States, United States
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LG
Lavina Gallagher
Colleague at Vidmob
Dublin, County Dublin, Ireland, Ireland
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PK
Paul Kelley
Colleague at Vidmob
Redlands, California, United States, United States
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AL
Ana Luiza M. O. Mandel
Colleague at Vidmob
Brazil, Brazil
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DW
Drake Williams
Colleague at Vidmob
Brooklyn, New York, United States, United States
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UR
Udnan Rind
Colleague at Vidmob
Greater Boston, United States
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LF
Leandro Figueredo
Colleague at Vidmob
São Paulo, São Paulo, Brazil, Brazil
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Leidy Villa
Colleague at Vidmob
Santa Monica, California, United States, United States
View →
EG
Elizabeth Garlick
Colleague at Vidmob
New York, New York, United States, United States
View →
CR
Christopher Raffaele
Colleague at Vidmob
Brooklyn, New York, United States, United States
View →
CK
Charles Koscher
Colleague at Vidmob
Lee, Massachusetts, United States, United States
View →
LG
Lavina Gallagher
Colleague at Vidmob
Dublin, County Dublin, Ireland, Ireland
View →
PK
Paul Kelley
Colleague at Vidmob
Redlands, California, United States, United States
View →
AL
Ana Luiza M. O. Mandel
Colleague at Vidmob
Brazil, Brazil
View →
DW
Drake Williams
Colleague at Vidmob
Brooklyn, New York, United States, United States
View →
UR
Udnan Rind
Colleague at Vidmob
Greater Boston, United States
View →
LF
Leandro Figueredo
Colleague at Vidmob
São Paulo, São Paulo, Brazil, Brazil
View →
2 education records
Andy Marrs education
Master Of Research, Mres Geography, Pass
Ba Honours, Geography & Environmental Planning, 1St
FAQ
Frequently asked questions about Andy Marrs
Quick answers generated from the profile data available on this page.
What company does Andy Marrs work for?
Andy Marrs works for Vidmob.
What is Andy Marrs's role at Vidmob?
Andy Marrs is listed as Media Ad Effectiveness & Research Leader | Digital | Technology | Marketing | Data & Analytics at Vidmob.
Where is Andy Marrs based?
Andy Marrs is based in London, England, United Kingdom while working with Vidmob.
What companies has Andy Marrs worked for?
Andy Marrs has worked for Vidmob, Meta, Weve, O2 Media (London), and Ipc Media.
Who are Andy Marrs's colleagues at Vidmob?
Andy Marrs's colleagues at Vidmob include Leidy Villa, Elizabeth Garlick, Christopher Raffaele, Charles Koscher, and Lavina Gallagher.
How can I contact Andy Marrs?
You can use AeroLeads to view verified contact signals for Andy Marrs at Vidmob, including work email, phone, and LinkedIn data when available.
What schools did Andy Marrs attend?
Andy Marrs holds Master Of Research, Mres Geography, Pass from University Of Strathclyde.
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