Key Standouts:• Launched the company’s exclusive hybrid football sports Padbol, Jorkyball, Teqball, Panna and VR into the UK & IRE market, with full responsibility for commercial pricing, revenue, budgets and reporting, while also developing the business, marketing and management strategy, and identified and negotiated key partnerships, for each sector. • Built and used an extensive network of contacts to promote franchise opportunities for the KickX arena globally.• Expanded into new territories with exclusivity of hybrid football sports into KSA, UAE, EMEA and US key markets.• Negotiated at Board-level, and sold the first Padbol courts in the UK, to premier league club Newcastle Utd FC.

• Introduced the world’s fastest growing sport into the UK, Australia, and UAE, maximised sales potential, identified new business opportunities, and leveraged huge media interest in Teqball, selling Teqball to 19 out of the 20 Premier League clubs, generating global sales over 1M over 3 years, and launched Teqball Australia, UAE and CA. • Developed sales strategy, and engaged with professional sports players, teams, institutions, and federations daily.• Launched Teqball into all the key UK retail accounts including Argos, Decathlon, JD Sports, Pro Direct, Newitts, Sports Directory, Mark Harrod, Maudesport, Greaves Sports, Very and globally, with Elverys, O’Neill’s, Soccer.com, Nikys Sports, Pele Soccer, Walmart, and Dicks Sporting Goods.• Negotiated licensing agreements with elite football clubs, Real Madrid, Barcelona, Bayern Munich, Liverpool, Manchester United, Crystal Palace and Juventus• Experienced in logistics and and warehousing processes.• Built and maintained strong relationships with all national UK retail, Leisure, and Sports accounts, presented Teqball to all the UK Schools, Universities, County FAs, and maintained links with TV Shows, including Soccer AM, BT Sports, Ultimate Goal and League of their Own. • Managed the global sales and events teams daily. Experience in HR processes and CRM systems.

Key Standouts:• Introduced Polar Team Pro HR analysis training systems, Polar HR products, into professional sporting clubs including multiple Premier League football clubs, schools, universities, and health clubs.• Developed and implemented account plans to ensure continued revenue growth from the account base, with a focus on upsell and renewals across all accounts.• Promoted to national account sales manager, with key account responsibility. • Consistently ensured accurate forecasting and pipeline management, managing both national and key accounts including Intersport, STAG Buying Group, Sports Direct, DW, Amazon, Dixons (Curry’s), O2, Boots, Argos, ASOS, Wiggle, and others.• Managed the sales team on a daily basis.

• Developed a strong network with managers, coaches, and other key gatekeepers to maintain relationships at Professional football clubs in the North of England and Scotland, developing contacts with over 70 professional football clubs.• Educated players and management on the technology that underpins key Nike products, with football boots and apparel.• Communicated the core brand message on Nike seasonal product to retailers and professional clubs, and delivered ‘surprise & delight’ moments for Nike’s consumers. • Reported directly to Nike HQ in the US.

• Led a team of four staff, monitored performance and directed both Commercial & Home as well as Business to Business sales of Fitness Equipment.• Successfully launched the opening of a new store.• Marketing, reporting and HR experience.