Andy P. Email & Phone Number

Beijing

• 2014.10 – Present Lenovo (China) Group Co., Ltd.
• 2014.10 - Present China offline market GM of Lenovo Mobile Phone Business Group
• In charge of Moto Brand return China market project which include: Product approval, local software ready, carrier’s testing and Moto brand marketing driving program and set up the new channel both of online sales with.
• In charge of all bands of Lenovo mobile phone business sales like Lenovo/Moto/Zuk and Lemo. Set up the sales channels and management system to achieve the yearly sales revenue to about 20 billions RMB;
• Build up the national retail management team and daily operation which include:500+ city managers, 4000+ sales promoters,5000+ brand hardware investment shops and 400+ banding shops;
• Set up O2O sales innovative channels and co-operation with JD/Tmall and offline telecom retailers;

中国 陕西 西安

• Build up Samsung North-West Region and reset the sales channels and retailers network.
• Established and managed sales channels which included: National distributor/Provincial distributor/ Provincial operator platform/National and Regional MAR accounts;
• Build up the sales team and achieve 8 billions RMB for the yearly sales revenue target

Guangzhou, Guangdong, China

• Developed Region and District business strategy and led the team to deliver sales commitment both of sales performance and market execution. 2012 sales revenue about 2.5 billion CAGR 25% compare with 2011.
• Established and managed sales channels which included: National distributor/Provincial distributor/ Provincial operator platform/National and Regional MAR accounts;
• Established and monitored sales team which included: Provincial sales team/MAR sales team/Operator sales team/Marketing team/HR team/Service team. Current direct reporter are up to 15 directly reports, managers more.
• Devised and managed Region and District marketing investment and regular promotion, which included: Media investment /Channel promotion/Retail promotion/Hardware investment/New product launch etc.;
• Established co-operation with CMCC/China Telecom/China Unicom province and city branch and executed sales promotion which included: Mobile product customized/Operator retail shop daily sales program/Operator bundle.
• Built up a strong retail sales team through effective recruitment, training,development and performance management;

• Developed district business strategy and led the team to deliver sales commitment both of sales performance and market execution.
• Established co-operation with CMCC province and city branch and executed sales promotion;
• Established and monitored sales team which included: Provincial sales team/MAR sales team/Operator sales team/Marketing team/HR team. Direct reporter are up to 10 directly reports, managers more than 300 peoples;
• Devised and managed district marketing investment and regular promotion;
• Built up a strong retail sales team through effective recruitment, training & development and performance management;
• Developed and executed pilot program which included: FD(Fulfillment Distributor) new channel pilot and RCM(Retail & Channel Management System) pilot in Jiangxi and increased the market share from 8% to 28% within 1.5.

• Monitored sales channel and key account daily management;
• Established and monitored sales team which included: City manager team/Merchandizing team/Operator SESR team/Weekend TP team. Direct reporter are up to 8 directly reports, managers more than 150 peoples
• Executed and managed marketing investment and regular promotion;
• Built a strong retail sales team through effective recruitment, training & development and performance management;
• Cooperate with CMCC operator for bundling sales;
• Executed DTR (Direct to Retail) project Pilot in Guangzhou and Fujian and got double sales increase in six months;

Postgraduate, Emba

Bachelor Degree, Electronic Material