Andy Rudd Email & Phone Number

London, England, United Kingdom

Launching in January 2024, after a sabbatical to focus on the birth of our son, Harrison, I am delighted to be founding ARC.I am passionate about helping organisations achieve more, and anchor all they do to their customers and colleagues. ARC's purpose is to help build truly customer led brands through Customer & Digital Transformation, that makes complex challenges simple AND drives customer & business value.I have led these transformations for very large, complex private and… Show more Launching in January 2024, after a sabbatical to focus on the birth of our son, Harrison, I am delighted to be founding ARC.I am passionate about helping organisations achieve more, and anchor all they do to their customers and colleagues. ARC's purpose is to help build truly customer led brands through Customer & Digital Transformation, that makes complex challenges simple AND drives customer & business value.I have led these transformations for very large, complex private and public sector organisations, building and scaling teams of colleagues, contractors and consultants.SERVICES* ADVICE – I can share my practical experience of how to go on a change journey that is right for your brand.* DELIVERY – I can help manage & deliver the process end-to-end. In collaboration with your internal teams and/ or third-party providers - including the big consulting firms - and my network of customer, brand, marketing and digital change specialists.* COACHING – I can help your teams understand and deliver customer led change/ digital transformation.* SPEAKING - Need some inspiration? I can share my passion, experiences and journey. Show less

London, England, United Kingdom

Accenture is a $50bn global professional services company with leading capabilities in digital, cloud and security and a strategic partner to NHS England's COVID Vaccination programme.The COVID Vaccination Programme's mission was to deliver the maximum available doses of the vaccine, combined with high uptake in priority groups, in order to minimise morbidity and mortality as much as possible, as soon as it is feasible to do so.At the request of the NHS Digital CEO I was brought… Show more Accenture is a $50bn global professional services company with leading capabilities in digital, cloud and security and a strategic partner to NHS England's COVID Vaccination programme.The COVID Vaccination Programme's mission was to deliver the maximum available doses of the vaccine, combined with high uptake in priority groups, in order to minimise morbidity and mortality as much as possible, as soon as it is feasible to do so.At the request of the NHS Digital CEO I was brought in by the Senior MD of Accenture Song as a trusted industry expert to lead the NHS Digital product teams and build a “Digital Factory”.During my time I:* Re-built the operating model & product management process that drove speed and efficiency* Led the vaccination product teams to create the best vaccination experience for citizens and healthcare professionals* Led strategic product development for Vaccination and Screening Services* We built digital products that delivered timely and safe selection; invitation; booking; and recording of every eligible person in England for a COVID Vaccination* We achieved a peak of 1 million vaccination bookings in a single day* We captured every detail & reported accurately and safely on over 60 million vaccination events in 2021 Show less

London, United Kingdom

Kingfisher's mission is to make home improvement accessible to everyone. A FTSE 100, £10bn pan-European home improvement retailer, under the B&Q, Screwfix, Castorama and Brico Depot brands, across 8 countries with 80,000 employees, trading online and through 1,490 stores.Reporting to the Chief Customer & Digital Officer, my mission was to lead the definition of the future Group Customer Experience.During my time I:* Built a greenfield Global Experience Design Team, focussing… Show more Kingfisher's mission is to make home improvement accessible to everyone. A FTSE 100, £10bn pan-European home improvement retailer, under the B&Q, Screwfix, Castorama and Brico Depot brands, across 8 countries with 80,000 employees, trading online and through 1,490 stores.Reporting to the Chief Customer & Digital Officer, my mission was to lead the definition of the future Group Customer Experience.During my time I:* Built a greenfield Global Experience Design Team, focussing on co-creating solutions to customer and business problems and designing holistically across all channels - Digital (online); Physical (stores) and Human (colleague)* Defined the customer value proposition for all Kingfisher markets of; 40 new/ enhanced service propositions to deliver a market-leading experience in-store or online; generate new revenues (forecast £230m p.a.); and save cost (forecast £40m p.a.)* Defined new store concepts focussing on the “Customer Project Needs” - and launched the first “Digital Store” in Wallington, Surrey - forecast to reduce operating costs by c.15%, increase revenue by £400m & profit by £192m, at year 5 maturity* Led culture workshops with senior leadership teams across the business, building understanding and adoption of agile methods to work more collaboratively, iteratively and faster Show less

London, United Kingdom

Reporting to the Chief Information Officer, I was tasked with leading the definition of the Group Digital Strategy and the creation of a Digital Innovation Hub to deliver market leading digital products to enhance the customer (& colleague) experience, increase revenues and drive business efficiency.During my time I:* Led the strategic project with consultancy partner Accenture, "The Future of Digital", which led to the Digital Strategy approved by Kingfisher C-Suite - total… Show more Reporting to the Chief Information Officer, I was tasked with leading the definition of the Group Digital Strategy and the creation of a Digital Innovation Hub to deliver market leading digital products to enhance the customer (& colleague) experience, increase revenues and drive business efficiency.During my time I:* Led the strategic project with consultancy partner Accenture, "The Future of Digital", which led to the Digital Strategy approved by Kingfisher C-Suite - total investment c. £150m over 3 years & a predicted net benefit of c.£450m* Led the creation of the London Digital Innovation Hub, from operating model definition to scaling to a 240-person fully Agile (Scaled Agile Framework) digital factory* Built internal digital capabilities, leading the teams in Service Design; UX & UI; Impact & Insight; Content Creation; Go to Market; Data & Analytics and worked as a co-leader for the teams engaged in Delivery; Engineering; Architecture and; Testing* We developed a deep understanding of customer needs, so we were able to build and scale innovative digital products for bathroom & kitchen planning and home decoration visualisation with a predicted combined benefit of c. £200m over 5 years* We utilised data & analytics and customer insight to assess the effectiveness of each product, it’s impact on the customer and the business* Created a Start-up Partnership Programme with Iterate.ai to scout and on-board digital/ technology start-ups, which led to the successful implementation of new technology to augment in-house development, accelerating time to market, and reducing development cost Show less

Southampton

A new subsidiary of Kingfisher PLC, created in response to the UK Government’s Green Deal legislation.KFH's mission was to maximise Kingfisher’s opportunities and expand into new markets created by Government energy efficiency grants (the Green Deal), which aimed to incentivise homeowners to make improvements to save energyMy mission from the Kingfisher PLC UK CEO was to lead the strategic assessment of this potential market and then build and execute the commercial and… Show more A new subsidiary of Kingfisher PLC, created in response to the UK Government’s Green Deal legislation.KFH's mission was to maximise Kingfisher’s opportunities and expand into new markets created by Government energy efficiency grants (the Green Deal), which aimed to incentivise homeowners to make improvements to save energyMy mission from the Kingfisher PLC UK CEO was to lead the strategic assessment of this potential market and then build and execute the commercial and marketing strategies to launch the new business.During my time, I:* Led the work to understand how emerging UK Govt. legislation (funding) could be converted into a business model that could leverage Kingfisher’s existing assets and capabilities, which led to strategy & budget approval by Kingfisher PLC Board* Developed the commercial and marketing strategies to support the proposition * Product, brand, service, pricing and marketing, resulting in annual turnover of £43m * Development of new product and go-to-market brands that helped customers understand their opportunities to save energy, save money and easily access them from a trusted brand - B&Q* Represented Kingfisher on Government sponsored industry panels to help develop legislation and protect the interests of Kingfisher Show less

B&Q and Screwfix are the UK's leading home improvement product and service suppliers to DIY and Trade customers, part of the £10bn FTSE100 Kingfisher PLC group. Their missions were to significantly improve performance in key market segments, and maximise potential market share with professional trade (B2B) customers.My mission from the UK MD was to understand why Screwfix & B&Q were underperforming and how they could develop their commercial strategy to grow revenue, market… Show more B&Q and Screwfix are the UK's leading home improvement product and service suppliers to DIY and Trade customers, part of the £10bn FTSE100 Kingfisher PLC group. Their missions were to significantly improve performance in key market segments, and maximise potential market share with professional trade (B2B) customers.My mission from the UK MD was to understand why Screwfix & B&Q were underperforming and how they could develop their commercial strategy to grow revenue, market share and profit.During my time, I:* Defined the commercial development strategy for Trade (B2B) Plumbing & Heating and Electrical categories, which led to revenue growth of £100m p.a. * The new Plumbfix and Electrifix brands increased share of wallet for target customers by 10X, by enhancing the proposition to meet the product, price and service needs of specialist trade customers* Defined the commercial development strategy for B&Q Trade (B2B), which led to creation of the TradePoint brand and offer that grew to deliver 20% of B&Q turnover* Developed a Trade Services package to support the overall trade offer and drive customer acquisition, retention, and loyalty Show less

HSS Hire is a leading tool hire specialist for professional and retail customers with 400 UK branches and turnover of c.£150mReporting to the Commercial Director, my mission was to develop the commercial strategy for all products “sold” within HSS.During my time, I:* Completed a full market evaluation of product offer “for sale” and implementation of recommendations to deliver a high-quality customer offer* Set up of a stand-alone Internet Business for Product Sales… Show more HSS Hire is a leading tool hire specialist for professional and retail customers with 400 UK branches and turnover of c.£150mReporting to the Commercial Director, my mission was to develop the commercial strategy for all products “sold” within HSS.During my time, I:* Completed a full market evaluation of product offer “for sale” and implementation of recommendations to deliver a high-quality customer offer* Set up of a stand-alone Internet Business for Product Sales under the HSS brand* Delivered 30% sales growth Show less

United Kingdom

Bathe was an independent start-up Bathroom Showroom business with 3 branches in the South of England.I was Co-Founder, with other former directors of City Plumbing Supplies.During my time, I:* Developed the Bathe concept* Wrote the business plan* Secured funding* Developed the brand identity* Negotiated all the supplier agreements* Was responsible for overall company operations

Northampton, England, United Kingdom

Leading UK Builders & Plumbers Merchant with a turnover in excess of £1.4bfollowing acquisition in June 2001, I was responsible for Plumbing & Heating ranges across City Plumbing Supplies and Travis Perkins PLC During my time, I:* Continued to oversee and manage the growth of City Plumbing Supplies* Delivered £5m cross-business savings post acquisition through cost price reduction negotiations

Salisbury, Wiltshire

UK’s largest Independent Plumbers Merchant with a turnover of £72m (2002). Reporting to the owner/ MD, my mission was to oversee the commercial growth of the business from £40m to £70m in 3 years, leading to £30m acquisition by Travis Perkins PLCDuring my time, I:* Led the strategy on product ranging; supplier trading negotiations; continuous analysis of business performance and; the trade counter expansion programme.* We grew the business from £40m to £70m* Drove… Show more UK’s largest Independent Plumbers Merchant with a turnover of £72m (2002). Reporting to the owner/ MD, my mission was to oversee the commercial growth of the business from £40m to £70m in 3 years, leading to £30m acquisition by Travis Perkins PLCDuring my time, I:* Led the strategy on product ranging; supplier trading negotiations; continuous analysis of business performance and; the trade counter expansion programme.* We grew the business from £40m to £70m* Drove margin and sales to achieve an industry leading return on sale of 10%* Overhauled the Buying department to produce an efficient, structured environment that went on to deliver excellent standards of growth and profit* Implemented an innovative, holistic approach to the product life cycle, where the team “owned” Marketing; Advertising; Branch Planning; everything associated with delivering the City maxim: “Always Great Products, Always Great Prices, Always in Stock” Show less

Harrow, England, United Kingdom

Senior Buyer: Doors & ToolsResponsible for strategy, sourcing and ranging of Wickes' largest product area.

London, England Metropolitan Area

Buyer: Bathrooms

London, England, United Kingdom

Assistant Buyer: Womenswear

Ba (Hons), Applied Economics & Political Philosophy

Btec National Diploma, Business Studies, Distinction

Education record