Merchandise And Product Manager
Vertbaudet Uk
Vertbaudet is France’s biggest childrenswear brand. As the UK Merchandise and Product Manager for childrenswear, babywear, maternitywear and homeware, I held a number of key responsibilities:• Managing a team of Merchandise Assistants and freelancers, working closely with international colleagues.• Production of web and print-based marketing material including all catalogues (800 pages per season): Layout and artwork in InDesign and Photoshop, copy writing straplines & editorial… Show more Vertbaudet is France’s biggest childrenswear brand. As the UK Merchandise and Product Manager for childrenswear, babywear, maternitywear and homeware, I held a number of key responsibilities:• Managing a team of Merchandise Assistants and freelancers, working closely with international colleagues.• Production of web and print-based marketing material including all catalogues (800 pages per season): Layout and artwork in InDesign and Photoshop, copy writing straplines & editorial, proofreading, translation.• Competitor pricing analysis to assess the brand’s market position, opportunities and threats.• Seasonal product pricing in order to maintain or adjust market position, maximise demand and exploit margin opportunities at the product, range or department level.• Discounts for in-season campaigns, sales and stock clearance.• Product setup (3000 products per season): translation from French, writing descriptions, size conversions, legal compliance.• KPI, best seller and forecast vs actual reporting and analysis by time period or campaign.• Innovating data management solutions to help with all of the above in Filemaker Pro, Business Objects and Excel. I developed a full-featured FileMaker Pro system over several years that became my main everyday tool for product management, publication management, competitor analysis and reporting. Show less