Associate Vicepresident, Business Innovation And Ecommerce
Responsible for team generating 20-25% of the revenue for the agency through eCommerce and through new goods acquisition and sales. Fostered a culture of innovation through hands-on management and people first approach.- Grew eCommerce revenue from 5 million to 15 million in 5 years- Grew New Goods business by over a million dollars in the 2023-24 fiscal year- Strategized, chased and developed new markets and revenue streams through innovation and partnership with external and internal partners- Lead strategy, implementation, training, and management of 90 person team - Built strong relationships and led collaborative efforts internally/cross functionally as well as externally with partners and vendors- Deep leverage of data analytics and insights to drive decisions in New Goods and eCommerce including sellthru, line of business specific metrics, Average Selling Price, Return % and many others including listing strategies, customer service, marketplace growth etc.- Manage and mentor a team of eCommerce professionals through clear goals, KPI’s and a collaborative and supportive work environment- Constant challenge of the status quo to improve business through operationally efficiency, reduced costs and opportunities for innovation through people and technology- Oversee budget planning, forecasting, and ROI analysis.