Ever since I was a child, I've been captivated by the power of brands and advertising, and I'm grateful to have turned that passion into a career. Throughout my professional journey, I've had the privilege of working with talented people at both large and small agencies, and have had the opportunity to work on some of my favorite traditional brands, such as Coca Cola, Campbell’s Soup and BMW, as well as emerging ones, some of which were so confidential that I'm unable to disclose their names!In my various roles, I've worn many hats, but my fascination with consumer behavior and how people interact with brands, particularly those with a strong sense of purpose, has always been at the forefront of my work. I enjoy crafting compelling storytelling that resonates across all media channels, and I'm constantly curious and eager to learn more.Currently, I work as a freelance marketing strategist and support my family's private, cutting-edge cancer center in Miami. However, my latest project has taken me on an exciting journey into a more traditional medium: children's books. As a devoted Formula 1 fan and parent, I was disappointed to find that there were very few books available for kids about racing. I genuinely believe that motorsports, and Formula 1 in particular, can be an excellent platform to engage children in ways that other sports can't.My hope is to introduce young children to the thrilling world of racing, while also providing them with insights into related concepts such as science, technology, diversity, teamwork, and more.