Andy Baus Email & Phone Number

Hortonville, Wi, Us

Appleton, Wisconsin, United States

Life-cycle portfolio management of $38M product line for industrial work truck system platform of products offeringsImplement annual growth plans by collaborating with the sales team and distributors.Responsible for market performance and go-to-market implementation strategy.Direct and perform qualitative and quantitative market research to define market size, growth and trends including pricing, competition & opportunity.Build and create clear value propositions and market potential for new product launches.Lead product development, design, voice of customer, and Go to Market launch plans.Deeply involved in the end-user business needs through onsite visits and factory training.Long range planning, including decision making to retire product lines and/or features.

Oshkosh, Wisconsin, United States

Manage all phases of fulfilling contract deliverables for Snow vehicle category, ~$30M annually. Manage bid proposals and contracts, negotiate sales, coordinate procurement, manage operations, and provide customer support. Follow vehicles (~150/year) through each stage of build process, reducing inefficiencies, solving problems as they arise. Manage customer visits and demonstrations. Manage all outside third-party vendor activities (final inspections, component add-ons, vehicle rework). Cultivate and nurture relationships with personnel from airports, federal and state aviation agencies, engineering firms, equipment service providers, vehicle dealerships, internal stakeholders, and end customers.

Appleton,Wi

Technical proposal analyst for over 75 Airport Rescue Fire Fighting vehicles annually. Responsible for sales development, technical expertise, customer service and support. Cultivates and nurtures relationships with airports, municipalities, federal and state aviation agencies, engineering firms as well as equipment service providers. Lead technical presentations, customer visits, and manage time fence policies for customer vehicle change requests during production. Assistance with regional strategy development for ARFF Vehicles. Company representative at trade shows, conferences and customer site visits. Significant achievements: Create and published detailed vehicle specifications for airport and engineering firms and customer bid guidance. Developed into the technical expert in less than one year with no prior fire apparatus experience.

Appleton, Wisconsin, United States

Lead the tactical interface between the customer and various Plexus functional areas. Responsible for leading the Customer Focus Team (CFT) and managing the day-to-day customer relationship. In essence, the “voice of Plexus” to the customer and the “voice of the customer” to Plexus

Appleton, Wi

Account management responsibly for approximately 60 clients and store fronts with an average sales revenue of $2M quarterly. Monitor and manage client sales forecasts vs. contract commitments. Manage up-sale strategies and substitutes to customers for out of stock, or insufficient availability. Significant achievement: Successfully championed strategies that secured multiple sales opportunities with previously unattainable customer groups creating additional sales over forecasted projections.

Fond Du Lac, Wi

Learn and formulate sales management initiatives increasing customer attraction. Lead customer conflict resolution discussions, and implement an employee appreciation atmosphere, and structure strategic contractor sales. Lead product distribution and merchandising layouts in accordance to company guidelines and procedures, while implementing marketing techniques Price, Place, Promotion, and Placement.Implement four "P's" of Marketing

Fond Du Lac, Wi

Quarterly metric and report management of Mercury Marine engine and Brunswick boat product line registrations. Develop compelling case stories highlighting significate data points, reduced, stagnant, or improved market sales by US Domestic regions. Analyze data and market trends from trade association (NMMA) to create company market share presentations to company leadership. Significant achievement: Present detailed data analysis to senior leadership highlighting market trends by boat and engine characteristics, and formulate a storyline supporting the data.

Fond Du Lac

Assist managing Marketing Co-op advertising programAssist dealers directly with advertising and marketing techniquesAssign Co-op dollars to dealer accounts

Bachelor, Business Administration; Marketing And Sales

General Education Classes, General Education

Education record

Hs Diploma, High School