Andy Beal

Andy Beal Email and Phone Number

Global Marketing Director @ IQVIA
Chapel Hill, NC, US
Andy Beal's Location
Raleigh-Durham-Chapel Hill Area, United States, United States
About Andy Beal

🌎 A global marketing, reputation management & strategic communications leader helping companies build and grow their brands for 20+ years, Andy Beal has worked with individuals, start-ups, and Fortune 500s worldwide. Experience includes IQVIA, Marken (UPS Healthcare), GlaxoSmithKline, Alcon, Lenovo, and SAS.🤖 Innovatively augmenting marketing with AI expertise, Andy Beal efficiently integrates AI-powered strategies into organic and paid marketing tactics. A certified prompt engineer, leveraging ChatGPT and other GenAI technologies, Andy optimizes content, customizes messaging, and fine-tunes persona demand generation, resulting in improved campaign effectiveness, increased MQLs, and new business pipeline growth.📚 Andy is the author of the bestselling "Repped: 30 Days to a Better Online Reputation" and coauthor of the critically acclaimed and first blueprint for online reputation management, "Radically Transparent, Monitoring and Managing Reputations Online." For his third book, "Optimize Your Heart," Andy applied his experience and passion for stroke and heart attack prevention to write a practical guide to help anyone improve their health.📰 The media considers Andy their trusted source for branding, communications, and reputation management advice. Andy Beal has appeared on national (and international) TV, featured in radio interviews, and quoted in dozens of trusted newspapers & magazines. In addition, Andy loves to share advice to help others and has authored columns for Bloomberg, Forbes, American Express, Huffington Post, and more.🎙️ Andy has spoken at dozens of conferences and seminars worldwide, including Microsoft, Alcon, SXSW, American Heart Association, Frost & Sullivan, and PRSA.📣 Andy Beal is a cardiovascular and cerebrovascular health ambassador for the American Heart Association and serves on the board of directors for the non-profit Triangle Aphasia Project.💬 "Andy Beal is able to take an important, complex topic and distill it down to practical, simple advice that anyone can follow!" - George L. Adams, MD, MHS, FACC, Associate Professor, Cardiology, UNC School of Medicine.

Andy Beal's Current Company Details
IQVIA

Iqvia

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Global Marketing Director
Chapel Hill, NC, US
Andy Beal Work Experience Details
  • Iqvia
    Global Marketing Director
    Iqvia
    Chapel Hill, Nc, Us
  • Iqvia
    Global Marketing Director
    Iqvia Apr 2024 - Present
    Durham, North Carolina, Us
  • Iqvia
    Associate Enterprise Marketing Director
    Iqvia May 2022 - Apr 2024
    Durham, North Carolina, Us
    Leading IQVIA’s Safety & Regulatory Compliance marketing to amplify its reputation for integrated lifecycle safety, pharmacovigilance & and regulatory affairs enhanced by artificial intelligence (AI), machine learning (ML), and natural language processing (NLP).My marketing and communications leadership includes:✔️ Develop, implement, and measure marketing plans for lifecycle safety, regulatory affairs, and medical information targeting priority customer segments and geographies.✔️ Write, direct, and manage the creation of compelling marketing content to articulate the benefits of IQVIA's end-to-end compliance products & services, drive customers through the buying journey, and encourage stakeholder advocacy. (e.g., abstracts, webinars, sales aids, presentations, emails, web copy, case studies, articles, landing pages, social posts, blogs, videos, speeches, etc.)✔️ Leverage ChatGPT and Gen AI technologies to enhance marketing campaigns by analyzing campaign data, generating targeted content, and fine-tuning strategies, resulting in optimized campaign effectiveness, increased MQLs, and new business pipeline growth.✔️ Contribute to media relations initiatives, including developing thought leadership content, articles, and earned media opportunities.✔️ Serve as a partner to senior operations leaders; collaborate with leaders to implement plans and messaging. ✔️ Lead the research, planning, and promotion for select events; work with IQVIA’s events team to execute select conference exhibits and sponsorships.✔️ Support and drive collaboration between regions, business leaders, functional teams, and marketing to ensure seamless implementation of customer-specific marketing strategies.✔️ Utilize customer insights and personas to guide demand generation and account-based marketing campaigns.✔️ Use internal communications channels to engage, equip, and empower employees to amplify thought leadership.✔️ Manage project spending and annual marketing budget.
  • Marken
    Global Communications Director
    Marken 2021 - 2022
    Durham, Nc, Us
    Head of global communication strategies to build Marken's brand as the leader in clinical trial logistics, DCT, DTP, and Cell and Gene supply chain. Achievements include:✔️ Managed all communication strategies for decentralized clinical trials, home healthcare, cell and gene therapy, expanded access, and clinical supply chains.✔️ Increased earned media coverage by 34% and trade publication features by 600%.✔️ Increased social media follower growth by 60%, post impressions by 230%, and achieved #1 in engagement among competitors.✔️ Researched and authored thought-leadership content for Marken executives on complex life sciences innovations.✔️ Worked with SMEs to identify those with the credentials, experience, and influence to become KOLs.✔️ Collaborated with external agencies to create webinars, white papers, and videos.✔️ Developed company guidelines and training for media interviews, public speaking, and crisis communication.✔️ Applied A/B testing to strategic content campaigns and refined targeting and message to improve conversions by 300% while reducing CPA by half.✔️ Collaborated with HR & internal communications to improve employee engagement and morale.✔️ Trained, mentored, and assisted team members.
  • Reputation Refinery
    Reputation Management & Digital Marketing Consultant
    Reputation Refinery 2015 - 2021
    Provided global brand management consulting to highly-regulated clients (Life Sciences, Health Insurance, Financial, & Federal Contractors) to help improve earned media coverage, social media influence, and online reputation.Experience includes:✔️ Providing strategic and tactical guidance for building and growing brands.✔️ Identifying and training brand influencers, SMEs, and KOLs.✔️ Implementing SEO, CX, ORM, SMM, and PR campaigns for clients.✔️ Training and managing remote marketing teams worldwide including, the USA, UK, Canada, Scandinavia, Brazil, Australia, and New Zealand.✔️ Cross-department and external communications in highly regulated industries.
  • Bestselling Author, Keynote Speaker, And Consultant
    The Original Online Reputation Expert™
    Bestselling Author, Keynote Speaker, And Consultant 2002 - 2021
    Twenty years of online reputation management experience helping companies build, grow, and protect their brands. Expertise includes branding, digital marketing, SEO, social media marketing, crisis communication, media relations, and influencer outreach.Highlights include:✔️ Co-author of the critically-acclaimed book, Radically Transparent: Monitoring and Managing Reputations Online. Used by colleges, universities, and corporations as the first blueprint for online reputation management.✔️ Author of the bestselling book, Repped: 30 Days to a Better Online Reputation. A strategic reputation management and crisis communications playbook for the C-suite.✔️ Keynote speaker providing workshops and seminars worldwide. Example clients include Microsoft, Lenovo, SAS, and Alcon.✔️ Corporate trainer for marketing teams of all sizes. Virtual and onsite training, mentoring, and strategic planning for start-ups to Fortune 500 companies.✔️ Columnist and contributor to Forbes, American Express, Bloomberg, Entrepreneur, HuffPost, and more.✔️ Reputation management expert for ABC News, NPR, The Wall Street Journal, The New York Times, Buzzfeed, and The Sunday Times.
  • Marketing Pilgrim
    Editor In Chief
    Marketing Pilgrim 2003 - 2017
    An award-winning digital marketing news site read by thousands of internet marketers each day. • Exclusive news features included Google, Yahoo, and Microsoft • Managed and edited stories across more than a dozen staff & guest journalists• 10,000+ visitors per day• Sold in 2017
  • Trackur
    Founder & Chief Marketing Officer
    Trackur 2007 - 2015
    Trackur.com was one of the first affordable SaaS mainstream news and social media analytics tools offering industry research, reputation alerts, influencer & competitor analysis, using AI and NLP.• Built for less than $8,000, profitable within 3 months• Managed an agile, remote team of just 5 talented and resourceful employees• Grew user base to 70,000+ using 98% organic marketing channels• Sold in 2018
  • American Express
    Branding Advice Columnist
    American Express 2011 - 2011
    New York, Ny, Us
    Small business leadership and marketing columnist.
  • Forbes
    Cmo Network Contributor
    Forbes 2010 - 2011
    Jersey City, Nj, Us
    Branding and reputation management columnist for Forbes' CMO Network.
  • Sas
    Digital Marketing Consultant
    Sas 2007 - 2008
    Cary, Nc, Us
    Provided search engine optimization (SEO) and general digital marketing guidance to the largest private business intelligence company in the world. • Trained Online Strategy and Services department• Provided company-wide keynote presentations• Increased search engine presence and ROI
  • Fortune Interactive
    Co-Founder & Ceo
    Fortune Interactive 2005 - 2006
    Us
    Helped build and launch a revolutionary new internet marketing firm that provided SEO, PPC, and reputation management services. 15+ employees, 30+ clients, and a $1M revenue run rate in just 6 months.What set Fortune Interactive apart? We were the first company to use proprietary artificial intelligence (AI), natural language processing (NLP), 3D vector imaging, and latent semantic indexing (LSI) software in the search engine optimization (SEO) industry.
  • Websourced / Keywordranking.Com
    Vp, Marketing, Investor & Public Relations
    Websourced / Keywordranking.Com 2000 - 2005
    Helped the company to grow search engine optimization services and become the largest SEO firm in the world. Head of search marketing strategies, marketing, branding, investor, and public relations. Company spokesperson and SME.
  • Nceptive
    Internet Marketing Consultant
    Nceptive 1999 - 2000
    Web design, SEO, usability, content creation, and link building.

Andy Beal Skills

Seo Sem Online Marketing Online Advertising Blogging Online Reputation Management Social Media Social Media Marketing Web Marketing Interactive Marketing Digital Marketing Marketing Web Analytics Affiliate Marketing Email Marketing Reputation Management Mobile Marketing Entrepreneurship Organic Search Google Analytics E Commerce Creative Strategy Web Design Ppc Social Media Measurement Small Business Search Advertising Conversion Optimization Google Webmaster Tools Online Retail Cpl Monetization Landing Page Optimization Viral Marketing Search Engine Optimization Search Engine Marketing

Andy Beal Education Details

  • Arkansas State University
    Arkansas State University
    Communication Studies
  • North Carolina State University
    North Carolina State University
  • Wake Technical Community College
    Wake Technical Community College

Frequently Asked Questions about Andy Beal

What company does Andy Beal work for?

Andy Beal works for Iqvia

What is Andy Beal's role at the current company?

Andy Beal's current role is Global Marketing Director.

What is Andy Beal's email address?

Andy Beal's email address is an****@****ail.com

What is Andy Beal's direct phone number?

Andy Beal's direct phone number is +191930*****

What schools did Andy Beal attend?

Andy Beal attended Arkansas State University, North Carolina State University, Wake Technical Community College.

What are some of Andy Beal's interests?

Andy Beal has interest in Poverty Alleviation.

What skills is Andy Beal known for?

Andy Beal has skills like Seo, Sem, Online Marketing, Online Advertising, Blogging, Online Reputation Management, Social Media, Social Media Marketing, Web Marketing, Interactive Marketing, Digital Marketing, Marketing.

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