Andy Holden Email & Phone Number

London, England, United Kingdom

Leigh On Sea, Essex

Highlights & achievements• Over a live webinar broadcast, I presented to over 150 BMW/MINI Group UK Retail Managers the National Recruitment Service creative strategy which resulted in a 70% sign up.• Creating and producing global brand campaigns for BMW/MINI Group in Dubai and BP in East Asia.• RMA Creative Professional of the Year in 2018 and Finalist in 2019.AIA was a great platform to further develop my skills on a global scale in client relationships, managing talented creatives, brand strategy and working on a broad range of integrated projects. At first, I was freelancing before being taken on full time as a Senior Art Director to manage the BP Global brand account. Fortunately for me, I went from strength to strength becoming an Associate Creative Director.Working closely with senior stakeholders, I was the lead on a variety of integrated brand and creative strategies. Key portfolio brands include the Co-op, Citi Bank, Greene King, BP and BMW/MINI UK and Middle East. From the initial brief, I developed creative concepts and strategy right through to presentation. Building an honest and productive relationship with the client, I acted as creative consultant on my portfolio brands, attending strategy meetings with client partners, developing a strong understanding of their business objectives.One of four Creative Directors in the department, we worked closely together on the management of the department including resource, traffic, creative quality, awards and building a healthy, working culture amongst the team.I managed and mentored five creatives, responsible for their career development. Together I worked with them on their personal career objectives and at regular 121s would discuss specific creative projects, personal objectives and develop a rapport that would benefit their career and life aspirations.

London, United Kingdom

London, United Kingdom

Highlights & achievements• Oversaw the creative development and output for London, Manchester, Scotland and Ireland.• Brand guardian on Barclays leading the graduate recruitment account.The move to TMP from WDAD brought with it many new challenges. A larger agency with a larger team to manage. Working alongside the Head of Creative, we managed a team of 15 Art Directors and Writers working on a whole host of recruitment campaigns and integrated projects, encouraging them to push, challenge and produce their best ideas. Those ideas saw the department pick up many industry awards and saw the creative team build, grow and develop their skills.Alongside managing the team I also worked on and developed my own portfolio of brands including Telefonica, Barclays Graduates and GCHQ. This included building client relationships, attending briefings and running strategy sessions.

Highlights & achievements• At board level, I put creativity at the heart of the business. • Successfully raised the creative profile and reputation of the agency which increased revenue by winning new business including Whitbread, Tragus, House of Fraser and the Ministry of Defence.• Inspired and developed the creative product that resulted in over 20 industry awards.• Mentoring and managing creatives that went onto achieve personal goals and career aspirations.My time at WDAD gave me great experience, not only in influencing the quality of the creative product but also influencing the culture and future growth of a business. My role was to challenge the agency, push the creative offering and set the vision for business growth. I worked directly with client partners and the clients to put creativity at the heart of their business plans. Clients included Gift Street Fundraising, Whitbread and the Ministry of Defence.Day to day, I managed a talented group of creatives including Art Directors, Digital Designers, Writers and Studio Art Workers. Working with the team, we restructured the department. This encouraged the team to challenge themselves, improve the quality of the product and be at the centre of the agencies business vision on a daily basis. I oversaw every part of the creative including recruitment campaigns, brand awareness strategies and integrated projects. I also was responsible for the departments P&L, managing team costs, budgets and forecasting.At board level, I worked closely with the Senior Management team setting wider business objectives for the agency and the clients. Working closely with the board, I managed and developed the agencies creative difference and saw it’s positive effect on the agencies growth and reputation.

2.1, Graphic & Media Design

Btec Diploma Graphic Design

A Level Graphic Design, Distinction

Education record