Andy Tu

Andy Tu Email and Phone Number

Ecommerce Brand Content Director and Photographer @ Rezience | Athleisure
San Jose, CA, US
Andy Tu's Location
San Jose, California, United States, United States
About Andy Tu

I fuse story creativity with business acumen to enhance fitness and fashion brands, real estate and educational content. Specializing in content that connects and converts, I create industry-driven photographic campaigns.

Andy Tu's Current Company Details
Rezience | Athleisure

Rezience | Athleisure

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Ecommerce Brand Content Director and Photographer
San Jose, CA, US
Website:
rezience.com
Employees:
1
Andy Tu Work Experience Details
  • Rezience | Athleisure
    Ecommerce Brand Content Director And Photographer
    Rezience | Athleisure
    San Jose, Ca, Us
  • Windowstill
    Sales & Photographer
    Windowstill Jun 2023 - Present
    Eaton Rapids, Michigan, Us
    At WindowStill, I specialize in capturing high-quality real estate photography and videography to help showcase properties in their best light. My role includes:-Photography and Videography: Expertly capturing stunning images and videos of residential and commercial properties, highlighting their best features.-Drone Footage: Providing unique aerial perspectives with drone photography and videography to offer comprehensive views of properties and their surroundings.-Social Media Content Creation: Developing engaging video content tailored for social media platforms to enhance the online presence of our clients' properties.-Educational Content for YouTube: Creating informative videos to educate viewers about the real estate market and property tips.Our primary focus at WindowStill is real estate photography and videography. To learn more about how we can help you sell your home or create captivating content, send me a message!
  • Rezience | Athleisure
    Ecommerce Brand Content Director & Photographer
    Rezience | Athleisure Jun 2016 - Present
    San Jose, Ca, Us
    An Ecommerce Creative Director with a proven track record in the fitness, fashion, and commercial photography industries. Renowned for creating compelling visual narratives that enhance brand value and drive consumer engagement. Possesses a unique blend of creative vision and commercial acumen, having collaborated with leading e-commerce brands to produce high-impact content. Offers a deep understanding of the latest industry trends and the ability to translate them into photographic campaigns. Committed to delivering excellence in every project, with a focus on quality, originality, and results.
  • Seafolly
    Photographer & Photo Editor Digital Media Strategist
    Seafolly Dec 2018 - Jun 2021
    Alexandria, Nsw, Au
    Directed photography for a female fashion swimwear brand, composing shots for online listings, social media, and print materials.Implemented e-commerce infrastructure to support and grow business, curating photo and social media content.Boosted social media presence, resulting in a 500% increase in followers and a 170% increase in revenue.Delivered high-quality photo editing services, driving business growth and customer engagement with improved productivity.
  • Fashion Nova
    Visual Content Strategist
    Fashion Nova Jun 2014 - Nov 2018
    Beverly Hills, California, Us
    Spearheaded brand direction for a trendy fashion line, driving key seasonal collaborations.Orchestrated compelling visuals for e-commerce, social platforms, and print, ensuring cohesive brand representation.Championed the design and rollout of e-commerce infrastructures, streamlining content curation and enhancing user experience.Catalyzed significant growth, achieving a surge in social media engagement and propelling revenue by over 150%.
  • Facebook
    Content Qa Engineer
    Facebook Jun 2014 - Jun 2016
    I specialized in ensuring quality of visual media content. -Quality Assurance: Conducting thorough QA testing of various visual media, including photography and videography, to maintain exceptional standards.-Content Review: Evaluating and providing feedback on visual content to enhance its overall effectiveness and impact.Photography QA: Ensuring the quality and accuracy of photography and videography.Social Media Content QA: Reviewing and optimizing video content for social media platforms to maximize engagement and reach.Process Improvement: Implementing best practices and tools to streamline the content creation process and maintain consistency.
  • Adobe
    Photography Qa Engineer Ii
    Adobe Jun 2010 - May 2014
    San Jose, Ca, Us
    Spearheaded camera testing initiatives, optimizing Adobe software tools like Photoshop, Camera Raw, and Lightroom to ensure peakperformance meeting the needs of creators.Forged strong collaborations with diverse teams to refine testing methodologies and swiftly address software challenges.Leveraged data analytics to derive actionable insights, driving software enhancements and ensuring a superior user experience.Played a pivotal role in product refinement, translating technical feedback into tangible product improvements.
  • Electronic Arts (Ea)
    Environmental Artist
    Electronic Arts (Ea) Aug 2009 - Dec 2010
    Redwood City, Ca, Us

Andy Tu Education Details

  • Digital Marketing Institute
    Digital Marketing Institute
    Digital Marketing
  • Academy Of Art University
    Academy Of Art University
    Film & Visual Effects + Business Development
  • Academy Of Art University
    Academy Of Art University
    3D Animation And Technical Design + Marketing
  • Zero To Mastery Academy
    Zero To Mastery Academy
    Machine Learning & Data Science
  • Hubspot Academy
    Hubspot Academy
    Social Media & Digital Marketing

Frequently Asked Questions about Andy Tu

What company does Andy Tu work for?

Andy Tu works for Rezience | Athleisure

What is Andy Tu's role at the current company?

Andy Tu's current role is Ecommerce Brand Content Director and Photographer.

What schools did Andy Tu attend?

Andy Tu attended Digital Marketing Institute, Academy Of Art University, Academy Of Art University, Zero To Mastery Academy, Hubspot Academy.

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