Senior lead on integration of digital content and creative into marketing campaigns and online destinations informed by audience, channel and site analytics and insights. Serves as the “interpreter” between business outcomes and technology vision, encompassing Web/UX, SEO, customer journey, business storytelling, data visualization, content optimization, and platform/channel strategy (paid, earned, social and owned).I've been active in digital media and interactive marketing since the early days of the web as a strategist, marketing executive, product manager, and business analyst. I've directed online marketing campaigns, managed business development, product launches and rebranding efforts. My experience spans both large companies and startups, and touches multiple industries including IT consulting/staffing, software, marketing/PR, education, publishing, financial services and healthcare.
Listed skills include Digital Strategy, Strategy, Social Media, Corporate Communications, and 46 others.