Cat herding is easy. All you need is a can of cat food. The trick is to find the right one that attracts the most cats. That's where I come in.I have spent the past 20 years marketing strictly for engineering firms, holding various roles from marketing coordination to PR and business development. I have the fantastic ability to dissect complex RFPs to aid in determining a client's underlying wants and needs, then create a targeted response plan integrating messaging with technical project requirements. Having worked as both sub and prime on large pursuits, I foster a cooperative atmosphere with team members to meet deadlines and provide quality targeted content.To demonstrate each project team's unparalleled value, I conduct in-depth research, manage team tasks, and present our collective efforts in a cohesive proposal that surpasses the efforts of the competition. Once shortlisted, I re-herd the cats for the interview process.I have been MPM on nearly $130M in winning pursuits for major West Coast transportation projects. I hate to lose. Who doesn't? It's depressing and can be avoided with the right pursuit strategy.Specialties: Cat herding and Wordsmithing; with the occasional unnecessary use of semicolons.