Andy Mcvey Email and Phone Number
Results-driven sales professional with over 15 years of experience in managing complex dealer networks and achieving district sales targets. Skilled in strategic sales planning, dealer training, and driving dollar-per-unit growth. Strong communicator and problem solver with a proven ability to build lasting relationships, ensuring success through best practices and product training. Proven track record in developing experiential event strategies that increase brand visibility, drive customer engagement, and significantly contribute to revenue growth.
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Program Director, E-Bike DivisionTotal Control® Motorcycle TrainingBethel, Ct, Us -
Field Operations Manager, Can-Am On-RoadBrp Mar 2020 - Nov 2024Valcourt, Qc, Ca• Led cross-functional teams to develop and implement customer-centric onboarding strategies, increasing class schedules by 20% year-over-year and boosting unit sales by 33%.• Drove revenue growth from $2M to over $50M in 4 years by expanding partnerships and increasing operational efficiencies.• Managed a portfolio of over 220 schools and 200 dealers, significantly expanding the reach and effectiveness of dealer networks.• Developed and executed strategic event activations, increasing overall brand visibility and engagement by 40%.• Spearheaded the development of new partnerships, growing the team from 2 to 6 members, enhancing overall operational capabilities. -
ConsultantBrp Oct 2019 - Mar 2020Valcourt, Qc, Ca -
Marketing And Sales ManagerRanger Ready Repellents® Jan 2019 - Aug 2019Norwalk, Connecticut, UsAppointed to lead the entire marketing function for small startup. Assumed majority of responsibilities & accountabilities previously held by the CEO and the sales director.• Drove the development and implementation of media strategies that resulted in improved efficiency and accelerated sales growth and profitability.• Directed development of B2C, B2B programs that drove incremental annual sales. -
North America Demo & Training ManagerCycling Sports Group Apr 2016 - Nov 2018Wilton, Ct, UsDesign and lead team-building and training seminars. Team training, coaching and mentoring instrumental in program turnaround of unwanted products in the marketplace. Created new revenue streams through event planning and advertising campaigns along with competitive analysis and oversight of department. • Constructed, organized, and successfully integrated new business relationships, marketing direction, and operational organization, resulting in over half a million dollars in revenue.• Devised new sales protocol for demo events, becoming instrumental in new business development and vision of team.• Enhanced social media programs, increasing overall activation dates by average of 23% from 2012 - 2018.• Sold over 10.2M in bikes since 2012 through local IBD channels and online retail partners.• Created Master Tech training program with over 100 dealers trained in 2018, boosting quarterly revenues.• Produced and promoted events nationally through retail partners and owner stores, engaging in incremental sales.• Negotiated strategic brand positioning with Sugoi and Best Buddies Intl, leading to over $1M in sales in more than 3 years.• Developed and executed brand specific events, improving coupon redemptions from 5% to 15%. -
North America Demo ManagerCycling Sports Group Apr 2012 - Apr 2016Wilton, Ct, UsOversaw national demo and events program with 6 directs for two separate brands. Organized national events, new sponsorships, product launches, global sales meeting, proposal reviews, web development, and budget reconciliation. Built comprehensive 365-day calendar for 6 markets across the US.• Recognized as top 1% performer within first 6 months.• Executed new coupon program, netting over $500K in incremental sales with 5% redemption rate.• Produced and promoted events nationally through retail partners and owned stores engaging in incremental sales.• Created iPad application for streamlined signup process, increasing rider engagement numbers. -
Regional Market ManagerMosaic Sales Solutions May 2011 - Jul 2011Chicago, Illinois, UsRepresented Sony Ericsson to train Verizon, Independent Agents, Best Buy, and Wal-Mart sales associates on latest smartphone and XPERIA Play. Accountable for POS display, product fixture placing, and reporting back to client. Trained over 300 individual sales consultants and established over 125 new store relationships over a 3-state region. -
Account ManagerOctagon Jun 2010 - Dec 2010Stamford, Connecticut, UsDirected new market launch for technology client with emphasis on optimizing and executing relevant events across multiple demographics to provide a presence in the regional and local market. Supervised several activation teams, vendor relationships, proposals and contract execution, and budget development and tracking. Created marketing, measurement plans, and inventory maintenance to maintain detailed numerical analysis of events to interaction rate.• Exceeded interaction projections by 26% through growing market research and feedback analysis.• Boosted regional sales by 9% through increasing sales calls.• Consistently grew product brand awareness by 18% month-over-month, activating at non-traditional locations.• Drove budget within 2% of forecast, streamlining operational processes.• Achieved promotion of 4 staff through coaching and delegation for development. -
Operations ManagerUsmp Jun 2009 - Sep 2010UsOperations and oversight of the Summer of Slurpee Orlando Street Teams. -
Independant ContractorTron Industries May 2000 - May 2010
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ConsultantOrlando Wakeboard Academy Mar 2005 - Mar 2010Managerial over site of website, current advertisers, and all social media outlets. Created cross-promotional relationships with local universities increasing visibility and value.
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ConsultantAthlete Relationship Management Software Dec 2009 - Feb 2010Independently contracted to develop interactive and engaging information booth for the 2009 AVCA and 2010 NSCAA conferences. Procured specialized talent, managed logistics and booth organization. Created marketing road map for company owners to use for future events; focusing on best practice marketing strategies and materials.
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Orlando Site Team Manager, TundraBusines Improvements World Wide Oct 2006 - Jan 2009Created and implemented strategic alliances with Toyota dealerships, outside companies, and related vendors to expand Tundra, Sequoia, and Tacoma awareness and specific interest in the new 2007 Toyota Tundra grass roots initiatives. Guided 8 brand ambassadors from 3 countries working on new interactive marketing strategies. Acquired new clients, provided weekly reports, budget compliance, and information security. Accountable for over 100 vehicle sales nationally and augmenting annual budget from $1.1M to $2.4M.• Enhanced product visibility by creating over 400 new events and generating over 10K new leads.• Doubled Toyota’s overall market share for Tundra in 2007 from 7% to over 16% through growing activation locations.
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Project Manager, Local StaffMultiple Agencies Feb 2004 - Oct 2006Ran and promoted up to 5 week long promotions for various Fortune 500 companies at sporting events including NBA basketball and running events. Selected as onsite project manager for ESPN's Battle of the Gridiron Super Stars two years in a row. Maintained and assisted relationships with professional athletes.Achievements* Recognized as best worker for ESPN Battle of the Gridiron Superstars* Charged with 5 week cross promotion with Chevy and Apple* Responsible for development and content for MTV 2 website* Consistently asked to work events all over country from multiple companies
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Team Tylenol Road CrewThe Marketing Arm Feb 2004 - Oct 2006Managerial oversight of employees, local staff, as well as setup and teardown, of new product for established brand, accomplished through working with multiple companies, installation of logistical processes and coordinating and executing strategic policies.Achievements* Tylenol is now the official pain reliever of NASCAR* Increased forecasted revenue vs. 2005* Increased awareness and interest in product two fold vs. 2005 season* Expanded regional markets of product* Developed and implemented strategic product distribution* Implemented streamline timetable to increase production and decrease worker fatigue
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Owner / OperatorStarr-Mcvey Marketing May 2005 - May 2006Created and conceived a sports marketing company to promote water sports to Orlando’s tourists. Organized advertising and promotions with local hotels, magazines, and web sites. Created sales forecast and analysis for incoming tourist market.
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Front Desk, Coach, Referee, BartenderOakwood Sports Center 2002 - 2004I answer all incoming phone calls, solve scheduling conflicts, order and interface with vendors, direct and build tournament schedules, create and update new database, and answer all customers questions face to face. I coach small children up to the age of 12 in specialized clinics. I supervise a team of four food workers, a bartender and three referees.
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Counselor/Wakeboard InstructorCamp Owatonna 1996 - 2001I taught wakeboarding and water skiing skills. Counseled 6th-10th graders; emphasized teamwork, cooperation, and trustworthiness.
Andy Mcvey Education Details
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Principia CollegeSports Marketing
Frequently Asked Questions about Andy Mcvey
What company does Andy Mcvey work for?
Andy Mcvey works for Total Control® Motorcycle Training
What is Andy Mcvey's role at the current company?
Andy Mcvey's current role is Program Director, E-Bike Division.
What schools did Andy Mcvey attend?
Andy Mcvey attended Principia College.
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