Andy Naja-Riese Email & Phone Number

San Rafael, California, Us

Executive Leadership• Leads mid-size 501c3 non-profit with $4.9 million annual budget and 36 staff; directs all day-to-day operations, human resources, capital planning, major programs, fundraising, government partnerships, and external relations.• Developed new 3-year Strategic Plan focused on goals, strategies, and outcomes in local and regional food systems, farmers markets, and path to racial equity in partnership with Board of Directors.• Changed organizational culture through roll-out of professional training series, annual goal-setting process and quarterly performance assessments with staff engagement and buy-in.• Secured over $1.5 million in operating grants and private donations from government agencies and family foundations.Community and Regional Food Systems• Directed team in launching Rollin’ Root mobile farmers market serving 14 food desert communities and senior housing sites with approximately 150 participants per week.• Developed community farm box program (Bounty Box) in response to COVID-19, donated over 5,500 farm boxes to food insecure populations while directing over $250,000 in payments to small to mid-size farmers.• Increased Market Match (GusNIP incentives) by 49% at 7 certified year-round farmers markets (annual growth from $101,428 to $151,393), while increasing CalFresh customers at markets by 87 % from Nov 2019 (1,357 CalFresh cardholders) to Nov 2020 (2,537 CalFresh cardholders.• Created master plan and business plan for $20+ million Capital Project: Center for Food & Agriculture, the world’s most climate friendly farmers market in a regenerative food system; received $2 million in seed funding from California Department of Food and Agriculture

Manage and provide oversight of state and local agencies that administer $12 billion in Supplemental Nutrition Assistance Program (SNAP) to 8 million particpants. Directly or indirectly responsible for certification policy, SNAP-Ed nutrition education, farmers markets, program access, restaurant meals program, EBT, and recipient fraud. Member of Western Region Management Team.Program development and strategic planning: Developed and monitored regional work plans with short-term and long-range objectives. Met with local retailers, advocates, and community groups to implement plans for food systems changes, farmers market certification, and healthy restaurant programs for elderly, disabled, and homeless. Completed monthly priority plan reports and delivered oral and written briefings to Regional Administrator and FNS Agency Administrator. Delivered national and on-line presentations with high praise from audiences. Launched the first-ever SNAP Technology and Innovative Business Practices Meeting in San Francisco.Evidence-Based Programs and Evaluation: Led the development and peer review process of the National SNAP-Ed Evaluation Framework, Interpretive Guide, and Practitioner Success Stories, released in June 2016, representing a major national advancement in SNAP-Ed evaluation. The SNAP-Ed Evaluation Framework Interpretive Guide identifies and explains the indicators, outcome measures, and preferred methodologies for tracking the success of SNAP-Ed activities and reporting program evaluation results to FNS, other funders, and program stakeholders.Leadership and Management: Recruited, hired, and supervised nine staff and four interns. Monitor and assign staff travel and associated program budgets. Developed and improved upon Individual Performance Workplans and Appraisals. Provided on-the-job training and employee mentoring. Implemented StrengthsFinder 2.0 and employee engagement strategies and training program in faciliating meetings for impact and change.

• Improved annual grant-making process to award $200 million in 17 Federal grants by training and leading multi-functional team of 4 program and finance staff; • Convened and chaired a multi-state evaluation committee leading to the first-ever development of 51 outcome indicators in the Western Region SNAP-Ed Evaluation Framework;• Initiated grantees’ training & technical assistance program resulting in 100% of grantees implementing policy, systems, and environmental changes and outcome evaluation;• Formulated and achieved 9 out of 11 objectives in Regional SNAP public health nutrition priority plan in 12-month period through collaboration with internal and external partners;• Increased by 50% the number of grantees that include farmers’ markets, community supported agriculture and marketing/sales of healthy options at convenience stores in State plan of operations;• Identified 27 areas of non-compliance with Federal regulations during State agency management evaluations and negotiated corrective action plans with grantees; and• Recognized for effective management of the Nutrition Education and Obesity Prevention Grant (SNAP-Ed) by Regional and National leadership.

Oakland, California, Us

Senior Manager at Resource Development Associates (RDA), an Oakland-based consulting firm that promotes social, economic, and health justice for vulnerable populations. Manage program evaluation and strategic planning contracts with local governmental agencies and non-profits. Specialize in public health and behavioral health continuum of services, from prevention to rehabilitation, and the nexus of criminal justice, public health, and public safety. Supervise staff. Business development. Facilitation and training.Representative Assignments: Evaluation, Data Collection, and Analysis• Roadmap to Cut Poverty in the Bay Area in Half: Evaluation Framework, United Way of the Bay Area, 2012 • Healthy Start/Babies First Evaluation, County of Fresno Public Health Nursing/Maternal, Child, and Adolescent Health, 2012• Neighborhood Food, Activity, and Safety Environmental Scans (CX3/PEDS): Latino Health Assessment, Santa Clara County Public Health Department, 2012• Evaluation of Primary Care and Mental Health Integration Pilot Projects, Contra Costa County Public Health Department, 2011 - 2012• Evaluation of Substance Abuse Services for Children and Adults, County of Fresno, Department of Behavioral Health, 2012• Measure A Oversight Committee Reporting Improvements, Alameda County Health Care Services Agency, 2011 – 2012Representative Assignments: Planning and Program Development• Development of a Local Implementation Plan for Public Safety Realignment, San Mateo Probation Department, 2011 – 2012• Jail-Based Programming Improvement Project, San Mateo County Sheriff’s Office, 2012• Evidence-Based Practices in Community-Based Supervision: Conference Planning, San Mateo Probation, 2012• Administrative Policies and Procedures Manual Development, Alpine County Behavioral Health Department, 2011 – 2012

Atlanta, Ga, Us

Program, strategy, and resource development. Led the development of a national multi-sector prevention strategy and advised senior management on program priorities to include in new state and local grant initiatives for reducing excessive alcohol use through evidence-based policy change; consulted nationally to foster collaboration between health departments and community coalitions to improve the economic and built environment.Financial Management. Negotiated, calculated, and monitored $2.5 million Alcohol Program budget; Oversaw the application process to award $270,000 to 3 states for epidemiology capacity; managed consultant activities for two sole-source research contracts; managed the startup of a $1.7 million Affordable Care Act research and dissemination contract; assessed contractor spending for a $172,000 IT services contract and negotiated activities with contractor to save the government $30,000.Leadership. Led the re-establishment of the CDC Alcohol and Public Health Committee to promote agency-wide collaboration; facilitated committee meetings and formulated goals and activities for the group; provided feedback, summaries, and notes for committee members, tripled group membership from 10 to 30 members in three months.Program and Partner Inquiries: Analyzed program surveillance data to respond to over 50 requests from SAMHSA, NIH, CDC leadership and inquiries from media, partners, and citizens; created a tracking system for monitoring program compliance with inquiries and promoting program achievements.Web site administration. Oversaw content development for the Alcohol and Public Health Web site trafficked by 50,000 – 70,000 monthly visitors; collaborated with e-Health Team to prepare social media.

Atlanta, Ga, Us

Public Health Policy Analyst and Product Development. Planned, scheduled, and managed activities to create 4 policy guides written in plain language for State and local leaders and employers; coordinated a team of 3 Public Health Analysts, 1 Legal Intern, and 2 Graphics Designers to do significant policy research, writing, editing, and design.Program Consultation and Training. Served as the lead technical advisor for 14 national and state organizations and hospitals in planning, implementing, and evaluating heart attack emergency response campaigns; consulted with the HHS Office of the Assistant Secretary of Health, Office of Women's Health on the development of a request for proposal, scope of work, and 3-year implementation plan for the new "Make the Call" national initiative to prevent heart attack death and promote referrals to emergency departments among women of color.Policy development. Consulted with the National Conference of State Legislatures (CDC grantee) on the development and dissemination of a Heart Disease and Stroke web portal and 50-state profile and policy reports; presented at national meetings of state legislators on policy approaches to reduce health disparities and promote health equity.Data management analysis. Led the analysis of a national consumer data set of 29,000 respondents in collaboration with statistical unit; Lead authored a journal report that is under peer-review and presented research findings at the 2009 CDC Health Communications, Marketing, and Media Conference.Public health research agenda development. Selected as team representative and earned a performance award for analyzing public health policies and studies in a Division workgroup focused on a new and controversial national initiative on reducing sodium levels in process and restaurant foods.Crisis response efforts. Triaged information requests to the CDC during the 2009 H1N1 flu emergency response efforts.

Oakland, Ca, Us

Resource and fund development. Completed a 5-month assignment at Prevention Institute, in Oakland, California, which included managing the development of a grant-funded database of 64 community profiles focused on championing health equity; directed project activities for 2 program assistants; drafted grant deliverables and final report to facilitate receipt of $75,000 in year 2 funding.Issue analysis and writing. Acknowledged for significant writing and editorial contributions in "Prevention is Primary: Strategies for Community Well-Being, 2nd Ed. 2010.

Cambridge, Massachusetts, Us

Program implementation and evaluation. Led 33 alcohol education workshops with college students as part of the Harvard University Health Services Office of Alcohol and other Drug Services; evaluated impact of workshops during Year 1 implementation and recommend program expansion in Year 2; initiated an analysis of substance use among LGBT students to inform new program efforts; screened and counseled over 100 students for alcohol misuse.Web-based educational materials development. Developed, pre-tested, and launched a new hazing prevention Web site with a focus on alcohol and other drug use.Community mobilizing. Served as an active coalition member on the Cambridge Prevention Coalition and the Harvard Campus-Community Collaborative to facilitate community social marketing and environmental changes to prevent underage and binge drinking; analyzed data and information and created tools to enhance enforcement of underage drinking laws.

Boston, Ma, Us

Public health issue analysis and writing. Analyzed and assessed the literature for 3 public health issues (risk communication and emergency preparedness; barriers to medication adherence; and youth exposure to tobacco product placement) and wrote research summaries.Participant recruitment. Recruited 100 participants with limited English proficiency from adult education centers to participate in a community-based research project on cancer prevention.Public health program analysis. Analyzed data from two focus groups of low-income pre-GED adult students and five interviews with GED providers to guide the development of a new cancer communication web portal as part of a larger program to reduce disparities in access to communications technology; researched strategies and prepared resources for for improving media advocacy in low-income communities.

London , Co

Data management analysis. Measured trends in satisfaction and willingness-to-pay for consumer services and products as a member of a project team; prepared quarterly quantitative reports and as-needed data deliverables to provide recommendations to Fortune 100 companies on ways to improve effectiveness of their marketing strategies; coordinated updates to online and phone consumer surveys and online data metrics dashboards for clients; relationships with 4 field vendors to recruit thousands of participants each month in national market research studies.Domestic and international survey development. Managed web and mail survey research activities implemented in 15 global markets conducted in nine different languages; monitored data collection activities while collaborating with field vendors and produced reports for clients; identified and correct issues with translation team for incorrect questionnaire items on foreign language surveys.

Binghamton, New York, Us

As a member of the AIDS Ride Steering Committee with the Southern Tier AIDS Program's (STAP) Ithaca Office, planned and recruited participants for a $100,000 fundraiser three years in a row to support the STAP's HIV prevention education and outreach services to individuals and communities in eight New York counties.

St. Louis, Mo, Us

Contributed to media analysis and cause marketing projects as a Health care Intern at Fleishman-Hillard's New York City office.

Master Of Science, Public Health; Society, Human Development, And Health; Health Communication

Bachelor Of Science, Communication, Environment, Science, And Health

Continuing Education (Non-Degree), Executive Leadership Program