Andy Price Email & Phone Number

Halesowen, Gb

Halesowen, Gb

London Area, United Kingdom

Leading the Marketing strategy for one of the world’s most exciting venues undergoing a major transformation.

Birmingham, England, United Kingdom

Led the Commercial strategy for a portfolio of large-scale live music, sport and entertainment venues and a national ticketing business, The Ticket Factory.I had overall responsibility for venue programming for two world class venues at Utilita Arena Birmingham and Resorts World Arena. This extended to all event and non-event revenues, the premium hospitality brand Amplify, and the strategic and commercial direction for The Ticket Factory. In January 2023 I joined the Operating Board of the NEC Group. Following major changes to the C-Suite Roles and a restructure to the business, i left this role in February 2024.

Birmingham

Leading the commercial strategy to drive commercial growth for two world-class venues; Utilita Arena Birmingham and Resorts World Arena.We have a passionate belief in 'customer first' as we strive to create outstanding customer experience for our 1.5Million visitors each year.

Birmingham, United Kingdom

We are Alive Ltd is an independent creative marketing communications agency based in Birmingham. I led the Client Services team ensuring strong relationships with our clients helping to deliver and exceed their own business targets and ensure outstanding customer service at all times. I also played a key role in helping our customers with their marketing strategy and identifying opportunities to drive their business forwards. Key clients included: Nike Team, Brandon Hire, AluK (GB and Group), Howard Tenens Logistics, Game Retail, Belong Gaming Arenas, Wesleyan, and Amey.

Birmingham, United Kingdom

Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations.I led the Marketing strategy for Bauer Media's two Midlands based radio brands; Free Radio & Gem.I oversaw the integration of the Free & Gem brands into Bauer following their acquisition of Orion in 2016In addition to retaining all responsibilities during my time with Orion, I was also responsible for the delivery of a series of high profile live music events across the U.K. wide Bauer City Network.

Birmingham, England, United Kingdom

I led the Marketing strategy for Midlands based radio group Orion Media, a private equity backed business, owners of two market leading radio brands "Free Radio" and "Gem 106".I joined Orion as Regional Marketing Manager in 2009, progressing to Head of Marketing & Digital , becoming Marketing Director in March 2013. As a member of the Orion Media Operations Board, I was responsible for development and implementation of a marketing strategy to grow audience reach and revenues for two market leading regional radio station brands. In May 2016 we led the business through a sale process with new owners, Bauer Media.Our core focus was growing consumption of our stations by driving awareness and comprehension of our brands by our target audience, in the most crowded and competitive market outside of London.Our core strategy focused on:- High profile ATL advertising - Strategic Partnerships- Digital Marketing- PR- Large scale events - Promotions and competitions Key highlights in this role included- Growing the value of the business by 87% between 2009-2016.- The successful re-brand and positioning of all our radio stations under the new Free and Gem brands. Both brands can now boast the title of most listened to commercial radio brands in their own markets.- Executive Producer of our sell out Free Radio Live concert at the 15,000 capacity Genting Arena for 8 successive years. This event is now considered among the best in the industry.- Managing a range of strategic partnerships including music venues, retail destinations, sports clubs and ticketing outlets. - Event Director of a series of charity walk events that saw 60,000 people take part raising £2.5 Million over four years. These events were also recognised regularly at annual industry awards ceremonies.- Winner Bronze Award for best Marketing campaign. Arqiva Commercial Radio Awards 2015- Winner of Orion Media OMG Awards 2010: Outstanding Contribution Award.

Birmingham, United Kingdom

Responsible for driving footfall and revenues for Selfridges' Birmingham store within the Bullring Shopping Centre. Worked closely with Bullring Centre Management to ensure Selfridges' profile as flagship store was always exploited in wider centre marketing campaigns.Member of the Retail Birmingham marketing group who's remit was to promote Birmingham as the UKs premier shopping destination. The group controlled the media budget which largely focused on TV, PR and eventsCreated many in store events to showcase different departments and brands within the store at key times of the year.Worked alongside Endemol to produce a week of live fashion shows within the Birmingham store which featured as a key element of "Gok's Fashion Fix" TV series for Channel 4.Project managed the 5th Birthday celebration which included a month of high profile events and product launches. The pinnacle of this featured a live performance in store by Destiny's Child singer Kelly Rowland.Developed relationships with regional and national media contacts to drive awareness of products stocked within the store and to showcase fashion trends at key Spring/Summer and Autumn/Winter seasons.

Birmingham, United Kingdom

Responsible for driving audience and revenue growth for Kerrang! Radio, a national digital and regional FM radio station. Managed our regional ATL advertising campaigns that positioned the station as the credible music choice on the dial, and a range of BTL initiatives to drive trial of the brand.Key highlights include: - Event managed on a host of live music events including our own "Live @ Kerrang! gigs in the studios, regular listener gigs at local music venues and live broadcasts from Download Festival each year. - Curated our own mini festival the "Volvic Kerrang! Fest" at Birmingham's Custard Factory. - A member of a team that won an unprecedented 4 Gold Awards at the 2006 Sony Radio Academy - Developed an excellent working relationship with K! Magazine, TV and Online teams to ensure cohesion and cooperation across all platforms.- Winner of Sony Radio Academy Awards 2006: Station of the Year - Kerrang! Radio

Four month secondment to Box TV (whilst at Kerrang!) during the period where Channel 4 aquired 50% of the business. My role was to help manage the team through a period of change as i filled a gap between an exiting Marketing Manager and a new appointment. Responsible for planning and implementing Marketing & PR strategies to drive audience viewing figures for Emap's TV stations The Hits, Magic, Kerrang! and FHM etc. During this period I worked on a branding refresh for the Magic and Kerrang! channels and also worked on early stages of The Hits rebrand to 4Music

Worked with Marketing Director to grow audience for Manchester's heritage radio station.Developed close working relationships with key local partners, including Manchester City FC, Manchester City Council, City Centre Partnership.Worked on a number of high profile city events including Manchester Pride, Europride, Christmas Markets, D Percussion and music festival MOVE.During my time at Key 103 I also hosted a weekly radio show each Saturday night, for three and a half years.

Manchester, United Kingdom

Responsible for producing radio commercials for Key 103 and Magic 1152 in Manchester. Also produced ads for Kiss & Magic in LondonWorking with a team of talented writers, my role was to record voice overs and mix with music and sound effects to create compelling radio commercials for the stations key advertising clients. This role saw me work with celebrity voices like Peter Kay, Sue Johnstone and also using famous music tracks including licensing Stone Roses Fools Gold.

Hull, England, United Kingdom

Produced radio commercials for radio stations across the UK.First full time role after graduating from University. Started as a trainee and quickly developed the required skills, recording voice overs, and editing radio commercials.Our main clients we're regional advertisers and smaller radio stations across the UK who did not have in house commercial production teams.

Ba (Hons), Marketing

BA (Hons) Marketing

A Levels & Gcses