Andy Sween Email & Phone Number

Paris, Fr

Paris, Fr

Paris, Fr

Paris, Fr

Paris, Fr

∞ marketing consultant providing strategic and creative services emphasizing on emerging brands.∞ provided brand development, campaign strategy and analytical services (brand guidelines, demographic analysis, digital media strategies etc.) for new and established brands.∞ Oversaw the strategy, development and execution of multi-channel e-commerce initiatives. ∞ conception and production of rich media assets (3D, video, photo, design, post-production)∞ developed proprietary technology in mobile wallet and apps and iframes for international clients.∞ provide qualitative research and consumer insight services, (focus groups, demographic analysis, online metrics + analytics) for market viability, brand development, conversion optimization, etc.∞ creation of comprehensive product testing panels for target market insight and influencer marketing strategies. corporate content and asset production (photo, video, 3D, VR, retouching, print/digital media)

∞ worked on strategic response to the decline of brick & mortar, bridging online and offline with responsive retail technologies to drive engagement and the customer experience.∞ worked with beacon technologies, augmented reality and nudge tactics to connect customer, product and space in an immersive brand experience with full retail capabilities. ∞ successfully developed and launched a responsive retail app that drove customer visits (in frequency and length) increasing product interaction and customer conversion in an enriched brand experience.∞ conception and production of rich media assets (3D, VR/AR, advanced footage)∞ internal marketing (from conception and storyboard to production and creation)

∞ creation and development of brand’s identity and visuals along with it’s service guidelines and standards.∞ served as creative director on all VR campaigns, video and visual assets produced by the agency. (3D models, digital staging, advanced renderings, retouching services, photography) ∞ developed and executed the brand’s comprehensive and tactical business strategy – securing exclusive partnerships and client roster of luxury brands and top developers - maximizing brand positioning. ∞ developed exclusive B2B partnerships (Ritz-Carlton, Lennar, Halstead, Douglas Elliman) as their exclusive vendor for digital marketing assets for agents and properties (3D tours, VR campaigns, digital staging, multimedia assets)secured PR and media collaborations to grow and establish the brand. (Leading Estates Magazine, Visionary Award)

Worked closely with Photo Editors and Art Department to visually interpret editorial ideas, contribute ideas for photo solutions and conduct extensive and compelling image research. Liaison with stock photo agencies, photographers, studios and various agencies.

Us

Responsible for sourcing images for various articles, managing incoming digital and film assets as well as compiling daily celebrity fashion and lifestyle photo content. Worked collaboratively with Editors and Art Directors to creatively interpret photographic requirements. Simultaneously managed deadline-driven features and time-intensive projects. Production assistant on numerous cover/feature shoots, sourcing and styling props, and implemented organizational systems in the Department. Liason with photographers, agencies, talent and editorial staff.

specialized in strategic planning, brand development and social media strategy/management for a boutique marketing firm. Built successful campaigns and brands in the retail, wellness and e-commerce sectors. Offered comprehensive solutions and consulting services as well as digital/print collateral.

Advanced Photography

Business, Marketing

Education record