I am a sales professional with over 11 years of experience in the FMCG industry, currently working as a Sr Area Sales Executive at Britannia Industries Limited, one of the leading food companies in India. I had done PGDM in Marketing and International Business from the Institute of Technology & Science, Ghaziabad, and I am fluent in Hindi and English.My core competencies include channel management, retail operations, sales and marketing, business development, and product development. I am responsible for delivering primary and secondary sales and all KPIs in my assigned territory, which generates 2.5 crore rupees of business per month. I handle 8 distributors, 4 super stockists, 91 rural channel partners, and 22 sales force teams. I also implement rural and urban GTM strategies, ensure healthy ROI for distributors, and appoint new channel partners. I have a proven track record of increasing revenues, establishing dealer networks, streamlining workflow, and creating a team work environment to enhance productivity and customer satisfaction. I am a keen planner, strategist, and implementer with demonstrated abilities in devising and executing sales and marketing activities and accelerating the business growth. I am an effective communicator with excellent relationship building, interpersonal, problem solving, and organizational skills. I have a creative and detail-oriented positive attitude and I am well adaptive to corporate culture and behavior. I am passionate about delivering quality products and services to the consumers and contributing to the success and growth of Britannia Industries Limited.