Angela Catalan

Angela Catalan Email and Phone Number

Co-Founder and CEO @ Shepherd
Sydney, NSW, AU
Angela Catalan's Location
Sydney, New South Wales, Australia, Australia
Angela Catalan's Contact Details

Angela Catalan work email

Angela Catalan personal email

About Angela Catalan

Hey, I'm Angela. I help startup founders do good product marketing and find the best fractional people. 🚀I'm the director of AltMonday, a product marking agency for early and growth-stage startups. B2B SaaS and deep tech is our bread and butter. We run 3-week product marketing sprints that build on each other so you can enjoy the power of good product marketing incrementally. No fluff. No guesswork. Just results.I'm also the co-founder of Shepherd, a tech-enabled fractional leaders agency. We have a curated network of 170+ fractional leaders and operators who've built and led incredible tech companies from the ground up.We help startups (and for-purpose organisations) tap into their experience, expertise and network to supercharge impact for a fraction of the cost of a full-time headcount. If you need experienced fractional operators to help plug leadership gaps, take on strategic projects, help build capabilities, or fix problems, we can help match you with our best people in days not weeks. Oh, and I'm here if you want to talk shop on everything product marketing. Let's connect. 🤩

Angela Catalan's Current Company Details
Shepherd

Shepherd

View
Co-Founder and CEO
Sydney, NSW, AU
Website:
heyshepherd.com
Employees:
3
Angela Catalan Work Experience Details
  • Shepherd
    Co-Founder And Ceo
    Shepherd
    Sydney, Nsw, Au
  • Altmonday
    Founder & Director
    Altmonday Mar 2020 - Present
    Sydney, Nsw, Au
    A product marketing consultancy for early and growth-stage B2B SaaS companies. We help founders and startup leaders build thier go-to-market playbook in three weeks. We call it the product marketing sprints.
  • Shepherd
    Co-Founder
    Shepherd Jan 2024 - Present
    Manly, Nsw, Au
    Shepherd is a fractional leaders agency for startups and for-purpose organisations. We help startups build market traction with experienced leaders and operators who can pave the way, at speed, at a fraction of the cost of a full-time hire.
  • Nearmap
    Director, Global Product Marketing
    Nearmap Jul 2019 - Feb 2023
    Barangaroo, Nsw, Au
    Nearmap is a leading geospatial technology company delivering high-resolution aerial imagery, geospatial 3D models and datasets to a wide range of industries that care about how the urban landscape is changing over time. With imagery and spatial data refreshed every few months, businesses can conduct site visits without leaving the office.I built and led the global product marketing teams from the ground up, deepening our understanding of our markets, competitive landscape, ideal customers and product value proposition across the business. My team developed and drove the GTM strategy that scaled the business from $45m to $155m ARR in five years, across multiple regions and channels.
  • Nearmap
    Head Of Global Product Marketing & Delivery
    Nearmap Sep 2018 - Jul 2019
    Barangaroo, Nsw, Au
  • Nearmap
    Product Marketing Manager
    Nearmap Nov 2017 - Aug 2018
    Barangaroo, Nsw, Au
  • Fuji Xerox
    Product Marketing Lead
    Fuji Xerox Nov 2013 - Nov 2017
    Singapore, Sg
    Fuji Xerox processes and distributes most of Australia's essential mail and correspondence — I'm taking: bank statements, payment reminders, federal election ballot papers, mobile payment portals, renewal notice emails. Chances are, you've received and interacted with a few web apps, emails, SMSs, bills, letters or statements that we've prepared and delivered to you on our clients' behalf.I joined the innovation part of the business that was responsible for the development of new digital product and platform capabilities as it moved away from its predominantly paper and printer business. I worked alongside product managers and UX designers, testing new ideas, running design sprints, and bringing products to market with product marketing grounded on research. It's also where I learned a lot about how enterprise sales and marketing work (and don't work).
  • Cat On The Map
    Principal Consultant
    Cat On The Map Sep 2013 - Sep 2016
    I freelanced as a marketing consultant to SMBs between 2013 and 2016. I specialised in local businesses marketing to help my clients establish an online presence that leveraged the power of Google Maps and other social media platforms. I also became Australia's 11th Google Trusted Photographer for the Google Business View product that developed virtual tours for local businesses. It's also how I cut my teeth into starting and running my own business. I worked with businesses large and small — from local florists, fitness chains, to Australia's largest hospitals, and local councils.
  • General Assembly
    Product Management Instructor
    General Assembly Feb 2015 - Aug 2016
    New York, Ny, Us
    General Assembly is a professional training organisation that offer ‘bootcamp’ style courses in programming, data science and product management with an emphasis on lean product development and UX design. I facilitated three part-time Product Management courses at the Sydney campus.
  • Academy Of Information Technology, Sydney
    Marketing Manager
    Academy Of Information Technology, Sydney Mar 2010 - Nov 2013
    Ultimo, Nsw, Au
    AIT (ASX: RDH) is a boutique higher education & vocational college offering specialist degrees in gaming, animation, design, and software development since 1999. I was hired to help launch Australia's first Bachelor of Interactive Media that offered specialisations in 3D animation and games development. This is where I learned first hand what it takes to build, launch, sell and market a product, but also the importance of customer retention and partnership marketing to build a reliable referral network. My team generated over $3.6 million of new revenue in the first two years of launch, and have steadily increased the domestic student enrollment year on year. I also developed and launched a series of school holiday bootcamp to engage and qualify leads over a multi-year sales cycle.
  • Online Business Technologies
    Marketing & Sales Coordinator
    Online Business Technologies Aug 2007 - Mar 2010
    Sydney, Au
    OBT is a private IT hosting service provider offering Citrix, VMware and Microsoft Enterprise solutions to SMEs since 1999; back in the days where we were still talking about the benefits of cloud computing and hosting solutions (vs. on-prem). I created marketing materials and wrote many sales proposals and tender documents.
  • Powerhouse International
    Team Leader, Direct Marketing (Sales)
    Powerhouse International May 2006 - Mar 2007
    I led the direct marketing sales teams to fundraise for charities but also to generate new business through door-to-door sales. I learned to appreciate the art of selling, and that it's all about the numbers and repetition. It's also where I built resilience and found comfort with dealing with the "no, not today." I sold some difficult products: Amnesty International, Royal Children Hospitals, and NAB and CBA EFTPOS machines.

Angela Catalan Skills

Email Marketing Digital Marketing Graphic Design Marketing Strategy Advertising Marketing Seo Photography Photoshop Microsoft Office Social Media Marketing Web Design Event Management Adobe Creative Suite Brand Development Indesign Illustrator Product Marketing Copywriting Multimedia Online Marketing Google Adwords Google Analytics Adobe Photoshop Content Management Brand Management Event Planning Market Research Creative Direction User Experience Content Strategy User Interface Design Design Thinking

Angela Catalan Education Details

  • The University Of Sydney Business School
    The University Of Sydney Business School
    Master Of Business Administration (Mba)
  • Unsw
    Unsw
    And Management

Frequently Asked Questions about Angela Catalan

What company does Angela Catalan work for?

Angela Catalan works for Shepherd

What is Angela Catalan's role at the current company?

Angela Catalan's current role is Co-Founder and CEO.

What is Angela Catalan's email address?

Angela Catalan's email address is an****@****ien.com

What schools did Angela Catalan attend?

Angela Catalan attended The University Of Sydney Business School, Unsw.

What skills is Angela Catalan known for?

Angela Catalan has skills like Email Marketing, Digital Marketing, Graphic Design, Marketing Strategy, Advertising, Marketing, Seo, Photography, Photoshop, Microsoft Office, Social Media Marketing, Web Design.

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