Telling stories is not just a piece of what I do, it’s a part of who I am. I've carried this passion for storytelling and content creation throughout my 10+ years of professional development. From BC times (before clickbait) as a section editor of my university's newspaper to the now AD years (analytics and data) as a digital content creator and executive assistant to a social influencer CEO, I’ve developed a diverse skill set. During my time as an editor and leader of a team of 12 writers, I was responsible for editing and writing, managing publication timelines and maintaining the integrity of the paper’s voice in every submission. Now as an executive assistant to the CEO of a lifestyle company, I manage social content and brand strategy for 1.5M followers, oversee brand campaigns and lead content production. This role has developed my ability to understand social trends and analytics, grow my project management skills and further establish my professional social media experience.