Angela Bloomer Email & Phone Number

Cincinnati, Oh, Us

Cincinnati, Ohio, Us

Led the go-to-market and sales strategy for nearly $1B of P&G Baby brands including Cruisers & Swaddlers 360, Luvs, Easy Ups, Ninjamas & Pampers Splashers across all US retailers. Doubled sales via distribution growth behind the only successful Diaper Pants in the US, including Club, Drug and Dollar introduction of Cruisers 360 and the national May 2024 launch of Swaddlers 360. Reversed 4 years of share declines on the Luvs business with the Platinum Bluey launch, including broad sell-in of a highly complex conversion strategy. Drove +20% sales growth on Easy Ups business with a character strategy that enables toddler & retailer excitement, including the launch of Bluey. Led P&G Swim to share leadership behind transformational display sell-in program.

Cincinnati, Ohio, Us

Led P&G’s Baby Care business at Dollar General to share leadership over KC & Private Label for the first time ever. Added over $130 Million of sales via new distribution, merchandising, digital and shelving strategies. Doubled Pampers Box and Wipes distribution and sold highest core item price at Dollar General ever.

Cincinnati, Ohio, Us

Responsible for leading P&G strategy and execution of all marketing initiatives at Dollar General, working internally with P&G Brands and externally with Dollar General executives. Selected as the only non-employee to work Dollar General expansion and branding strategy. Influenced longer-term digital and go to market capabilities, and enabled short & long-term P&G success broadly at Dollar General by leading top-to-top sessions and joint initiatives.

Cincinnati, Ohio, Us

Led P&G's Dollar Channel Analytics & Insights team with direct responsibility for the Dollar General business and direct report at Family Dollar. Over two assignments, transformed the relationship between P&G and Dollar General to partner on shopper insights, segmentation, retailer equity and long-term branding & go-to-market strategies. Worked directly with DG's SVP of Insights. Led 10+ top-to-top engagements up to CEO level and across most P&G brands. Worked closely with Sales Directors to create shopper-focused strategies for winning that grew P&G's business from $2B to $3B.

Cincinnati, Ohio, Us

Led consumer insights and qualification of advertising, brand equity and packaging for over $6B in global sales. Created new Bounty consumer segmentation & category insights that transformed jobs to be done model. Modernized Charmin logo and packaging to be more competitive versus key category entrants.

Cincinnati, Ohio, Us

Responsible for upstream new product design, qualification and strategy. Qualified the largest restage in Olay history on flagship Regenerist subbrand. Created new growth vectors and modernized Olay brand via Facial Cleaners, Facial Hair Removal and Olay for Men initiatives.

Oxford, Oh, Us

Led all business operations of Miami University's award-winning yearbook

Cincinnati, Ohio, Us

Fabric Care, New Business Development on global expansion of Swash