Account Executive
Brookfield, Wi, Us
Developed strategic, integrated direct marketing plans for clients including direct mail, email and web marketing, public relations, cinema, radio and print advertising, social media and various other marketing channels.Responsible for the daily contact between the agency and client accounts, interfacing with the various departments of the agency to execute campaigns on behalf of the client and carrying out the plan on a daily basis. Ensures projects are completed on strategy, with the designated timeframe, and on budget.Integrated company’s “Measurable Marketing” concept into all campaigns, assuring that clients receive measurable and trackable results.Developed and maintained relationships with new and existing clients in order to increase revenue.Provided client quotes and proposals as well as sustaining and renewing client contracts.Managed client accounts including Blue Cross Blue Shield Minnesota, General Mills, Rosalie Manor, John Deere Construction & Forestry, Omaha Steaks, AIG, Thrivent Financial for Lutherans, Catholic Knights, Allen Brothers Steaks, MPI Coin, GuideOne, New York Life/AARP, AAA Life, and VFW.