Dynamic marketing professional with over 12 years of consulting experience in brand management, strategic marketing planning, digital marketing, media buying, and project management for global companies. My passion for brands and marketing has fueled my career in North America, China, and across Asia since 2008. I have a proven track record in leading large teams to execute major cross-functional marketing campaigns in these regions, consistently delivering high-quality work within budget and on time.My experience includes providing a deep understanding of internal and external factors that impact target audiences, helping to formulate visionary strategies that effectively address business challenges. I excel in building strong relationships with clients, media, and colleagues, demonstrating proactive dedication, enthusiasm, and teamwork. My background includes foundational experiences abroad in Taiwan, the US, Canada, Japan, and China, enhancing my fluency in English and Mandarin.As a versatile and dynamic venture capital executive, marketer, and entrepreneur, I have successfully founded and scaled businesses, secured funding, and built strategic partnerships. My journey includes founding Ness Wellness, a wellness startup, and holding leadership roles within the venture capital space, where I've honed my expertise in strategic growth and investment opportunities. Armed with a dual EMBA from Tsinghua-INSEAD, I deliver innovative strategies and impactful results in the ever-evolving landscapes of venture capital and business development.Specialties include brand and marketing strategy, marketing functions (brand communications, digital, PR), brand market-entry strategy, business development, international client relationship management, sponsorship analysis, problem-solving, and event management.