Develop and lead the overall marketing strategies to create a predictable pipeline and drive revenue growth for the organization and expand the reach of the Ventev brand, products, and services.Responsibilities:• Lead the development, execution, and optimization of lead generation, nurture, and acquisition campaigns and programs for enterprise and carrier accounts through multiple channels• Positioning Ventev as a thought leader and expert in the industry through content, events, business reviews, and other channels• Collaborating with Sales Owners on outreach and follow-up communications ensuring that workflows between sales and marketing roles are streamlined and efficient, and efforts are engaging and effective, to drive pipeline across customer sales activities• Working closely with partners to source or create impactful content for campaigns

Provide graphic design and marketing services to entrepreneurs and small companies.• Design promotional item artwork, logos, business cards, brochures, flyers and posters. Clients include Promoto Marketing and CaliDesignz. • Served as Art Director for San Jose State University music video project. • Created winning t-shirt design in a national T-Shirt Online Design Contest.• Provide full marketing/business development services for CaliDesignz, including networking, copywriting, collateral development, and budgeting.• Build relationships with local non-profits, schools and chambers of commerce.

• Manage trade shows, conferences, roadshows, webinars, special events, and training/educational offerings Streakwave.com and Social Media• Oversee evolution of our web, e-commerce and online presence• Leverage web analytics, competitive analysis, usability findings, and best practice studies• Manage the global use of a marketing automation platform Act-On• Define the vision, strategy, and roadmap for marketing automation to best support demand generation and lead management• Work jointly with various channel partners to develop go-to-market plans that align with partner marketing strategies and sales goals • Manage external resources such as print/fulfillment houses, graphic artists, vendors, video producers, etc.• Work closely with IT and Sales Operations to guide the evolution of an integrated sales process and integrated customer experience• Write and work on projects such as case studies, blog posts, promotions and incentive programs, special offerings, event and launch notices, special marketing programs, educational materials, interactive discussions on social media, surveys, and more.• Provide reporting, actively monitor and analyze marketing contribution to pipeline, program ROI, customer/contact acquisition to guide the evaluation of marketing investments and pipeline contribution

Responsible for providing marketing services support for a variety of internal customers, including Product Marketing, Product Management, Business Development, Sales Enablement, Professional Services, Human Resources, and International teams. Working closely with external vendors, including design agencies, printers, and writers. •Providing creative services support for marketing programs, including product launch, trade shows and events, sales trainings, customer meetings, and executive board meetings•Manage the production of customer-facing materials, including data sheets, solution briefs, PowerPoint decks, infographics, banner ads, sales fliers, and miscellaneous request from Sales Enablement, Product Marketing, Executives, and other internal customers•Responsible for providing editing and proofreading of content to ensure branding and messaging is on target; finalizing PowerPoint decks with appropriate look and feel to support the Vocera brand; project manage the production of collateral with external vendors and be able to provide additional production support to create data sheets, solution briefs, customer case studies, sales fliers, and other miscellaneous projects in Adobe InDesign•Develop creative briefs and manage vendors, including design agencies, printers, and freelancers, driving project/campaign objectives and deliverables on time and on budget•Manage, organize, and continually update creative services content libraries ensuring all source files and images are labeled and archived appropriately•Ensure that all marketing programs are on message and on brand to present one Vocera brand to global markets•Manage and process all internal creative services requests via the online request tool on Sharepoint, ensuring all projects are in progress and requestors are kept up-to-date on their submissions•Create an archive for retired website content to be referenced as needed•Manage video hub for all Vocera produced videos

Creation, communication, implementation and oversees marketing programs to promote the company and its products to partners for this Global Embedded Computing Company.• Responsible for North American Marketing Communication activities; PR, social media, email campaigns, press briefings, lead generation• Create and implement North American Marketing plan strategy; supporting department and corporate goals• Perform a wide range of work from developing, executing and managing tradeshows, developing collateral for web, print and presentation• Work closely in product marketing and product management

Planned, designed, delivered marketing content and collateral for sales team, client services, campaigns, webinars and events for this Next-Gen Outplacement solutions start-up. • Executed, planned and coordinated marketing events from start to finish, including trade shows by reserving booth space, managing preparation of collateral materials, visuals and preparing press kits with proper corporate branding for each type of event. • Worked closely with Marketing Manger to develop webinar campaigns, content and design.• Managed and data cleaned leads using Ringlead and SalesForce intergration.• Built a closely working foundation with different types of vendors from promotional items, collateral printing, and everything in between.

Planned, designed, delivered and tracked sales and marketing content, collateral and events for this global networked storage solutions provider.• Developed and managed content for U.S. website. Implemented social media strategy.• Identified, planned and coordinated marketing events, including tradeshows, town hall meetings and webinars, and managed budget for each. Evaluated results of each event to determine ROI and areas for improvement. Ensured that all aspects of events, including collateral, booth, and promotional items were aligned with corporate branding. • Worked closely with PR agency to develop weekly and monthly press releases for new products and event announcements. • Managed and tracked email, direct mail and ad campaigns (GoogleAdWords). Prepared performance analysis reports.• Identified leads and distributed to sales team. Tracked leads in Salesforce.com and ACT. • Supported Channel and OEM Marketing with product data sheets and other collateral, promotional items, spiffs, campaigns, and events.

Marketing/Graphic DesignConsultant:• Designed and developed marketing collateral, including mailers, banners, flyers, and ads. • Designed, edited and published quarterly Financial Center Newsletter.Financial Center:• Worked directly with public to open memberships and market credit union services and products. • Consistently met monthly sales goals. • Trained peers on updates in the business services area.

• Interfaced with customers to process banking transactions and answer questions.• As Lead Teller, authorized transactions and trained staff on bank processes and procedures.

Cash handling and register responsibilities. In charge of arranged various store displays. Designed store to fit promotions, season and latest attire