Angela Mpala Email & Phone Number

Toronto, On, Ca

Canada

Pickering, Ontario, Canada

Toronto, Ontario, Canada

Harare

Harare, Zimbabwe

• Management, development, and implementation of the Innovation Management process and leading the company innovation agenda• Communication, brand and category planning and implementation for the five business units (Maize, Flour, MCG, Snacks and treats and Stock feeds)• Develop promotions to deliver set volume i.e. Meaty Christmas, Gloria, NFS layers• Trade marketing and go to market strategies to deliver short term volume turnaround promotions• Business research and insight… Show more • Management, development, and implementation of the Innovation Management process and leading the company innovation agenda• Communication, brand and category planning and implementation for the five business units (Maize, Flour, MCG, Snacks and treats and Stock feeds)• Develop promotions to deliver set volume i.e. Meaty Christmas, Gloria, NFS layers• Trade marketing and go to market strategies to deliver short term volume turnaround promotions• Business research and insight mining to develop relevant strategies• Digital and online marketing of company brands• Manage Agency relationship to ensure delivery of objectives• Media efficiencies and media innovation to ensure maximum brand exposure in high impact low-cost media • Demand planning for products and innovations• Training and equipping of team with job essential skills while driving team engagement and motivation Show less

Harare, Zimbabwe

• Developing and interpreting Consumer and Market understanding through surveys• Preparation of monthly reports, presentations, and marketing material• Coming up with proposals for marketing promotions and communications• Liaising with Agencies for the development and execution of marketing campaigns to produce press, radio, TV and outdoor media adverts• Marketing Operations – Brand Deployment, Media, Agency Management, Performance Management – Goal Setting and Tracking for… Show more • Developing and interpreting Consumer and Market understanding through surveys• Preparation of monthly reports, presentations, and marketing material• Coming up with proposals for marketing promotions and communications• Liaising with Agencies for the development and execution of marketing campaigns to produce press, radio, TV and outdoor media adverts• Marketing Operations – Brand Deployment, Media, Agency Management, Performance Management – Goal Setting and Tracking for self, team, and brands• Digital Media development and management• Drive activations for the brand in various stores and outlets• Product innovation development and project management till launch • Conduct trade visits, take relevant corrective actions and prepare relevant reports. • Organize marketing workshops and events• Represent the brand to the media on events and launches • Monitoring and evaluating competitor communications Show less

• Proposed 12-month innovations calendar for Broadband for approval by Marketing Manager• Analyses the performance of Broadband propositions and offers recommendations to improve performance.• Develop and implement internal and external advertising campaigns for press, radio, SMS, Outdoor and television• Monitors and reports on competitive and market developments likely to impact on the brand• Prepares usage trends and product performance reports.• Commission brand health… Show more • Proposed 12-month innovations calendar for Broadband for approval by Marketing Manager• Analyses the performance of Broadband propositions and offers recommendations to improve performance.• Develop and implement internal and external advertising campaigns for press, radio, SMS, Outdoor and television• Monitors and reports on competitive and market developments likely to impact on the brand• Prepares usage trends and product performance reports.• Commission brand health checks and surveys to measure the performance of the brand• Develop a marketing plan for the brand to deliver the required marketing objectives• Leads the brand management team in brand development, positioning and equity management.• Builds effective marketing communication (advertising and packaging) for the category brand.• Develops company presentations to different stakeholders in liaison with different divisions of the business• Maintain public relations around the brand Show less

Zimbabwe

• Write proposals to launch promotions to stimulate Broadband usage.• Prepare advertising briefs on Broadband propositions for execution.• Conduct User acceptance tests for new services before the launch.• Report on competitive and market developments likely to impact on the brand performance.• Commission brand research to monitor the brand • Conduct trade visits and prepares relevant reports. • Writing briefs for the Broadband brand and other… Show more • Write proposals to launch promotions to stimulate Broadband usage.• Prepare advertising briefs on Broadband propositions for execution.• Conduct User acceptance tests for new services before the launch.• Report on competitive and market developments likely to impact on the brand performance.• Commission brand research to monitor the brand • Conduct trade visits and prepares relevant reports. • Writing briefs for the Broadband brand and other projects.• Liaising with advertising agencies to produce press adverts, radio programs (Inspired Talk• Radio program, Inspired talk TV program), SMS broadcasts and Internal Marketing campaigns.• Preparation and compilation of Marketing, competitor reports, Gantt charts, and presentations. • Developing effective media schedules (TV, Press, electronic media and radio).• Preparation, monitoring and controlling of the brand budget and preparation of Marketing launch events• Development of the communications strategy for brand campaigns. • Monitoring and evaluating competitor communications Show less

Harare

Marketing communication, brand management

Certificate In Digital Marketing, Digital Communication And Media/Multimedia, A+

Fundamental of Digital Marketing, Marketing for search Engines and social media, User engagement and Marketing automation

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Bachelor Of Commerce (B.Com.), Marketing, 1

Activities and Societies: Debate Team Bachelor of Commerce Honours degree in Marketing