Creative Director & Content Strategy
Seattle, Wa
Supporting Kathy Casey directly with the creative, visual, and marketing needs of the company as well as our varied client projects in the food and beverage industries. I am the lead in social media management, visual media, and editorial projects. Some of our clients include Fairmont Hotels & Resorts, Black Angus, Sunkist, California Pizza Kitchen, Angostura Bitters, Port of Seattle (Sea-Tac Airport & HMS Host) as well as many others.Working closely with designers, architects and creative teams on concept development to be sure brand identity is maintained for clients.Lead designer for branding, signage and interior elements on two concepts at the Sea-tac Airport: Rel’Lish Burger Lounge and Lucky Louie Fish Shack.Provided editorial, research, interview, copywriting and food & beverage photography needs under the Kathy Casey brand for 3 quarterly magazines: Sip Northwest, CiderCraft, and In the Mix Magazine with quality, on-trend content for the last 3 years.Managing over 20 social accounts for the company using tools like Hootsuite, while increasing the fan-base, engagement, and quality of content over the last 3 years.Providing social media guidelines for scheduling, responding to comments, and maintaining the voice of the brand on all channels for social media team members to follow which increased our consistency and scheduling of postings and dropped our time spent scheduling by 40%.Designing compelling powerpoint presentations for industry events like The Flavor Experience and Vibe Conference, and for visual proposals for client concept development and growth.Creating marketing brochures, advertisements and signage for various industry projects and events.Lead photographer and photo editor, organizing and scheduling shoots for in house photo sessions and editorial needs and utilizing tools like Adobe Creative Suite.