Marketing And Social Media Intern
• Played a pivotal role in elevating the company's online presence by analyzing social media performance data, extracting valuable insights to refine content strategies, capitalizing on emerging trends, and maximizing audience engagement, leading to quantifiable growth in impressions.• Strategically conceptualized and curated a comprehensive content calendar for the entirety of 2024, demonstrating adept foresight in aligning content themes with key marketing objectives and industry trends.• Orchestrated the success of one of the company's largest annual events by overseeing the end-to-end creation of all marketing materials including PowerPoints, invitations, newsletter, employee packet, and exhibitor packet.• Demonstrated adept event tech management by overseeing the Whova app, serving as a centralized hub for media content and real-time event schedules, enhancing the attendee experience.• Produced a captivating intern highlights video that effectively showcased the company's internship program and its impact, driving increased interest and engagement by collaborating closely with interns, collecting footage, testimonials, and behind-the-scenes content to authentically represent their journey and contributions.
