Leads department of creative strategists, editors, and designers to create performance creative that helps scale ad accounts.Developing ad creative and strategic testing that:- increases ROAS by 30%- decreases CPA by 15%-40%- boosts CTR by 25%

*Loop Club acquired by Structured AgencyDevelop paid media strategy for DTC, eComm brands in the 6-figure per month spend rangeLead growth strategy teams (media buyers, creative managers, associate strategists)Generate 5-7x ROAS on Meta, decrease CPA by 30% on paid social, grow TikTok accounts to 3x spend in a month.

Formerly of Brave One agency, acquired by Single Grain.Pod Lead for eCommerce/D2C accounts with media budgets between $15k - $150k+ spend, across several paid media channels (Google, Facebook/Instagram, YouTube, Bing, TikTok, SnapChat).Develop strategies & campaigns with team of paid media managers to grow client revenue.Collaborate across departments, working with CRO managers and strategists to maximize client growth and support overall digital marketing strategy.Manage a team of media buyers to increase client ROI and revenue.Provide growth strategy and consult with client teams/other contractors.Verticals: DTC consumer goods, beauty, cookware, novelty items, tools

** Brave One acquired by Single Grain **Your friendly account strategist helping eCommerce and DTC brands grow through paid media advertising, CRO, creative & copy, email, and more.

Jack of all trades digital marketer - Creating, writing, and editing assets for marketing collateral (digital ads and social content)Curating & managing clients' social media accounts (Facebook, Twitter, Instagram, Pinterest).Crafting email content through Klaviyo & MailChimp.Managing and building email automation strategies for clients.Providing support on ecommerce sites, especially Shopify.

Create content for web marketing such as e-mail blasts, blog posts, website copy.Write ad video scripts that express brand identity and truths.Clients include: Razor USA, Victory Creative LLC, Rare Media Production, FORA Productions, Udio, MediMeals, Tradiv

Content StrategistEmail MarketingSocial Media ManagementProject Management

Agencies:Publicis Hawkeye, ViTRO Agency, Rosetta, Skiver, i.d.e.a. brand, Fresh Form, MirumBrands:Unleashed by Petco, TruGreen, Ingram Micro, Spot Shot, University of CA Irvine, San Diego State University, North Island Credit Union, Palm Springs MotorsAs part of a small but highly nimble production company, I wore multiple hats of responsibility...working in collaboration with a team that is passionate about storytelling and willing to do whatever it takes to exceed client expectations.Here's a little of what I did with Tallgrass:• Produce $20k - $200k productions acting as client liaison between director/EP & agency producer, hiring vendors (MUAs, stylists), handling casting & talent, location scouting, wardrobe, props, paperwork, craft services, permits• Write creative proposals, bids, treatments and other client-facing documents for new business pitches• Manage company’s digital content including social media campaigns, website, blog posts and online promo portfolios• Develop, write content & direct graphic art for e-mail marketing campaign with 40% open rates to a 300+ client list• Manage budget, monitor and produce Facebook advertising with 160% audience increase• Acquire new business deals ranging from 15k - 200k through audience targeting, outreach & telemarketing• Book, organize and present at new business meetings • Shoot behind-the-scenes footage for social media, often for on-location instant editing, copy & posting • Generate weekly social media and sales reports as well as project summaries for Director• Create GIFs, social media videos, promotional contentStudio coordinator:• Internal event management• Manage a $200 weekly budget on company cultureOur philosophy: Tell human truths. Execute superbly. And have a good time in the process.

We make award-winning films and still photography. As a creative marketing associate at Tallgrass Pictures, I worked with the marketing department in targeting potential clients for our production and photography services. I was always thinking of new ways to outreach to clients and build the Tallgrass brand. Tell human truths. Execute superbly. And have a good time in the process.

Research and target potential clients.Create content for company blog and social media sitesAssists on set for productions and work on pre-production.Brainstorm other methods of marketing and outreach.Won 1st place in creative campaign competition leading to full time job offer.

Manage a schedule and strategy for social media.Write custom content for brands on their social media outlets. Create graphics for digital use.Craft e-blasts for company promotions & customer relations.www.CandidaMariaUS.com

• Managed and generated original content for Facebook, Twitter, Pinterest, Instagram, LinkedIn• Engaged with over 5000 brand followers with brand story and averaged 15 likes per post on Facebook• Pitched ideas in brainstorm sessions for off-line and online marketing ideas• Crafted social media marketing campaigns to target specific audiences such as filmmakers & film lovers

• Maintained guest services between over 100+ family members and patients• Communicated information between doctors, nurses, and corporate officers• Aided administrative staff in organization of corporate documents and patient records

Educate and train future members of the organization

• Create campus-wide events for student body to promote membership & professional development• Supervise executive board in organization & execution of their events• Oversee the activities of the organization as well as prospective membership• Recruit 50+ possible members within 2 week timeline• Collaborate with VP Marketing on campaign for membership

At VavaVida, I managed different social media platforms such as Facebook, Twitter, Instagram, Pinterest, Google+ for the company. My duties included:• Creating engaging content • Defining the brand by telling their story through the SM outlets• Tracking the effectiveness of different posts• Managing the schedule of content• Collaborating & brainstorming with VavaVida executives on building the start-up business