•Communicates between overseas manufacturing partner, domestic vendors, writers, graphic designers, sales team and warehouse staff to take products the entire process from introduction to retail. •Manages concept and creation of all packaging, user information, labeling and consumables used in the packaging and kitting process. •Oversees decision making on all inbound product and kitting to ensure an efficient cadence to market. •Implements product launch strategy and all supporting… Show more •Communicates between overseas manufacturing partner, domestic vendors, writers, graphic designers, sales team and warehouse staff to take products the entire process from introduction to retail. •Manages concept and creation of all packaging, user information, labeling and consumables used in the packaging and kitting process. •Oversees decision making on all inbound product and kitting to ensure an efficient cadence to market. •Implements product launch strategy and all supporting marketing deliverables, as well as plan for major industry trade events and customer facing events. Show less

Strategic sales planning, key account management and territory development for the Upper Midwestern States in support of retail products covering the hunting, shooting, and outdoor observation markets.

• Developed and maintained a successful direct retail and distribution channel that created revenues of $2.6 million in the first year, growing to $12.5 million in the fourth year.• Established long-term relationships with Amazon, Bass Pro Shops, Cabela’s, OpticsPlanet, RSR Group, Scheels and Sportsman’s Guide.• Negotiated vendor contracts internally with Legal, Operations and Finance while working in a remote position.• Created marketing campaigns, advertising schedules and… Show more • Developed and maintained a successful direct retail and distribution channel that created revenues of $2.6 million in the first year, growing to $12.5 million in the fourth year.• Established long-term relationships with Amazon, Bass Pro Shops, Cabela’s, OpticsPlanet, RSR Group, Scheels and Sportsman’s Guide.• Negotiated vendor contracts internally with Legal, Operations and Finance while working in a remote position.• Created marketing campaigns, advertising schedules and point-of-purchase displays that were instrumental in developing a new market and expanding sales.• Worked with product management to develop new, high demand products based on retail feedback, market trends and customer input.• Implemented effective sales script and lead qualification programs for inbound leads. Show less

• Provided direct technical support to end users.• Project planning and security system design based on the customers’ needs.• Directed customers to appropriate solutions.• Efficient generation, qualification and distribution of leads.• Effective pre and post sale follow-up, both personally and via electronic media.• Represented the company and interacted with potential customers at 12 to 15 trade shows per year while coordinating logistics, set up and tear down of marketing… Show more • Provided direct technical support to end users.• Project planning and security system design based on the customers’ needs.• Directed customers to appropriate solutions.• Efficient generation, qualification and distribution of leads.• Effective pre and post sale follow-up, both personally and via electronic media.• Represented the company and interacted with potential customers at 12 to 15 trade shows per year while coordinating logistics, set up and tear down of marketing assets. Show less