Leading Fastcomm’s US marketing and sales strategy for the Internet of Things (IoT) and the expansion of US operations. Responsible for strategic business development initiatives that drive growth through broadening IoT solutions portfolio, partnerships and alliances. Collaboration with Fastcomm’s international departments and subsidiaries in the development of a unified marketing & sales strategy. Responsibilities include the enhancement and deployment of operational business processes.

P&L Ownership of $145 million Brocade business unit.Product Management: Hire, coach and develop professional staff of 4 product managers, focused on developing marketing plans, optimizing vendor marketing investments, and identifying new business opportunities. Development, implementation and execution of the marketing strategy. Manage vendor profitability and executive level business reviews; uncovering continued growth opportunities for the manufacturer and distributor. Managed sales staff of 10, inside and field sales representatives focused on driving revenue and profit with VAR/SMB and Nationals customers. Supporting the marketing initiatives of customer recruitment and development; training & education, certifications & accreditation, helping customer accelerated their partner level status.Accomplishments: • Delivered solid sales growth, 22% average over 5years, from $58m to $145m• Developed and implemented exclusive strategic business plans, resulted in an incremental $4m vendor investment; the business plan became a blueprint for product management peer group• Implemented and executed a customer recruitment & enablement strategies & programs• Hired, developed and managed a highly effective and motivated, diverse team of 14• Secured #1 distributor share position for Brocade• Secured #2 connectively vendor share for Brocade• Cultivating excellent vendor relationships, across the organization• Identified new marketing and business opportunities through market research• Brocade recognized as Tech Data’s vendor of the year 2012 & 2015• Tech Data recognized by Brocade as their distribution partner of the year 2014• Awarded CDW’s annual value-bid in 2014, a first “value-line” win for Tech Data, maintained thru 2017• Coordinated with sales on large bids and contract opportunities • Implemented extended payments terms program for FED & SLED, E-Rate, first at Tech Data• Recipient, Exception Achievement Award, September 2014

Ownership for $134m business unit which included server, storage, connectivity, products and services. Managed vendor P&L and channel marketing plan. Collaboration with systems engineers to evaluate current and future technologies to recruit and negotiate new vendor agreements. Key vendors included EMC, NepApp (StoreVault), Fujitsu, Brocade, Supermicro, etc.Accomplishments:• P&L Ownership of $134 million business unit• Delivered sales growth, CAGR 11% over 5years• Initiated a proposal and business plan to EMC, granting Tech Data authorization to EMCs full portfolio• Signing new vendor agreements: Fujitsu Server & Storage, Mellanox, Quantum• Developed and implemented marketing plans for newly signed vendors• Hired, developed and managed a highly effective diverse team of 8• Cultivating excellent relationships, across the organization and vendor community• Actively participated in corporate task forces: operational efficiencies, warrantee/service renewals, and promo automation• Coordinated with engineers and sales to customize solutions across multiple vendors

Hard Disk Drive BU (2004-2007)Ownership for $131m annual hard disk business unit, vendor P&L and channel marketing planKey vendors: Seagate, Maxtor, Western Digital, Fujitsu & ToshibaMemory BU (2001-2003)Ownership for $107m annual memory business unit, vendor P&L and channel marketing planKey vendors: Kingston, PNY, Smart Modular, Peripheral Edge, GoldenRAM, Southland Micro

Sr. Product Manager (Promotion) 1999Product Manager (Promotion) 1998Associate Product Manager 1997

Managed the branch’s IT purchasing. Analyzed purchasing budgets, forecasting and markets to ensure effective inventory levels (Days of Supply) to support customers, growth and market share. Adept at financial modeling to negotiate large buy-in opportunities, including pricing, extended terms, freight charges and return of depreciating inventory. Lead the sharing of best practices, operations strategy and implementation with other branches.