• Develop business plan and marketing initiatives, budget planning, and put on prioritization for execution• Responsible for all aspects of marketing (Event, Casual Leasing & Sponsorship, Membership and other Marketing Programs), monitoring and reviewing target traffic, revenue and unit transactions• Provide thought leadership to marketing team and liaise with all stakeholders for strategy implementation

▪ Crafting marketing strategies, initiatives, budget planning, and put on prioritization▪ Planning, measuring, and monitoring performance marketing, including website, SEO/SEM, email, social media, and display advertising▪ Provide thought leadership to marketing team and coordinate with sales, product, and growth team for strategy implementation

▪ Responsible for branding, marketing strategy (digital, activation, CRM), and marketing budget▪ Building organizational structure, including end-to-end hiring process, talent development, coaching, and performance review▪ Business model discussions and decisions for company’s growth and building relationship with potential customers, partners, and investors

▪ Crafting company’s brand identity and immerse to target group of consumers▪ Implementing all growth marketing tactics to optimize marketing funnel on daily basis, including: A/B testing, creative copy, webinars & workshops, managing paid channels, building referral programs, pricing strategy, and creating reports for key stakeholders

Responsible for development and implementation of brand strategy and marketing budget to grow the brand presence in the market of alcohol products.• Analyze locally-produced wines in the market and identify wine drinker behavior.• Develop brand and marketing plan for 2 locally-produced wines; Cape Discovery and Bellissimo.• Translating brand strategies into execution such as exhibition, partnership with trade customers, consumer events (wine dinner and wine tasting), digital, and outlet visibility (on-trade and off-trade).• Building networks and manage relationship for consumer insights and customer feedback.• Measure and report performance of all marketing campaigns, and assess against plans and target.

• Responsible to propose and manage all marketing activities in Commercial Vehicle (CV) Department, including Fleet Owner Gathering, Truck Customer Day, Customer Study Trips, Fair/Exhibitions, Dealers Activation, Media Placement, and creating Marketing Collaterals • Liaise with respective members regularly including HQ and Regional members, Authorized Dealers, and marketing-related agencies.• Develop and execute annual marketing activities of Passenger Cars and Commercial Vehicles on national level and dealerships

As Graduate Trainee in Business Services, I am enrolled in development program to be future leader of the company, including induction, on the job training, and business impact project, related to second biggest asset of the company, Coca-cola cooler.Responsibilities:• Assigned in technical development team, supporting projects for research and development of new and existing Coca-Cola coolers, also big part of Sales Department support.• Technical support for Solar Cooler launching project, as the new innovation of Coca-Cola cooler with Solar Power.• Assigned to Surabaya to support barcode project as part of monitoring system for around 20.000 assets existence and operation quality.• Assigned to Bandung together with IT team to support new system implementation of asset movement settlement.• Responsible for First Call Resolution Project; reducing cost of Repair & Maintenance of assets by involving customer through National Contact Center.• Assigned in Dispatching Team, responsible for Assets Movement Schedule in Southern Sumatra area, also communicate directly with customer to improve quality of asset movement.

▪ Responsible for market research project on Palm Oil products in Indonesia and Malaysia to get supplier for biodiesel and feeding production.▪ Assess supplier portfolio, competitive landscape of industry, and identifying distribution channels for palm oil imports to Europe

▪ Delivering projects to national and foreign clients; doing scripting surveys, cross tabulation and analysis with SPSS, and making chart & presentations▪ Responsible for coordinating and supervising operations related to ongoing projects in the company