Angie Clark Email and Phone Number

Expanded role to oversee GTM strategy and execution for key technology and cloud transformation partners, including Microsoft, AWS, Google, IBM/RedHat, VMWare and Twilio, as well as solution focused marketing for DevOps, API management and consulting, and business automation. Lead a team of partner marketers driving execution of lead-generating marketing campaigns including content development, digital and social campaigns, event management, and sales enablement.

Responsible for marketing strategy and GTM execution for company's Microsoft National Business Unit and Contact Center Practices. Focused on driving lead generation through content marketing, digital campaigns, industry and regional events, and sales enablement.Selected Accomplishment:Developed and executed six GTM campaigns in first year, driving more than $4M in pipeline and marketing-influenced opportunity.

Designed, executed and analyzed marketing programs across multiple channels to increase the company’s brand awareness, inbound and outbound leads, sales pipeline and overall market share.Selected Accomplishment:* Exceeded quarterly lead goals by more than 10% in first six months, resulting in an average of 200 leads per quarter pushed to sales, with marketing-contributed pipeline of more than 30%.

Coordinated and managed demand and lead generation efforts including oversight of monthly webinar series, as well as planning and execution of customer executive briefing events and workshops. Selected Accomplishment:* Led development and launch of monthly TEC37 webinar series, including brand development, promotion, as well as cross-functional management of content development. Series attracted more than 1,900 customer and prospect attendees, driving more than $6.8 million in new pipeline from marketing qualified leads in the first year.

Developed and executed quarterly marketing campaigns to support WWT’s top strategic partners including insuring that all plans were in-line with business objectives, executed properly and on-budget, providing ROI and campaign metrics reporting to all key stakeholders. Managed coop and marketing funding budgets in excess of $2M annually.Selected Accomplishment:* Successfully executed multi-faceted marketing campaign designed to position WWT as a leader in Flash technology with the objective of generating Marketing Qualified Leads (MQLs) to drive sales of WWT/NetApp Flash solutions. Campaign resulted in several customer demos, driving more than $2M in Flash pipeline.

Oversaw the company’s e-commerce platform, thepost-dispatchstore.com, including product development, expense and vendor management, as well as sales and site analytics. Coordinated and managed multiple other revenue streams, including publication and sales of PD Books and revenue-sharing partnerships with local sports franchises, among other initiatives. Developed and implemented comprehensive marketing and promotional plans for all revenue channels and programs to maximize revenue potential.Selected Achievement:* Capitalized on 2011 World Series win to generate more than $500k in incremental revenue via the online store, utilizing a broad mix of digital promotional tactics including SEO, re-marketing, PPC buys and social media.

Directed newspaper’s educational outreach program, including program staff, budget, marketing and communications plans, publicity and sponsorship development. Selected Achievement: * Developed marketing plan, strategy and concept for first-ever NIE teacher web site, providing content, creative direction and measurements for determining web site’s success.

Wrote press releases, promotional materials and articles for employee newsletter. Coordinated all special events, programs and community service projects to increase the company’s visibility and image as a community asset.Selected Achievement:* Asked to serve as lead marketing representative on newspaper’s 125th Anniversary committee, which planned and implemented all sales, marketing and communications efforts surrounding this landmark celebration.

Selected Achievement:* Coordinated publicity campaign to promote the publication of columnist Bill McClellan’s first book, Slogging Through the Millennium, generating requests for signing events and media interviews.