Angilee Burger Email & Phone Number

Austin, Texas, United States

• Translates brand messaging, product assortment and marketing plan into a Global Visual Merchandising strategy aligned with business objectives in direct and wholesale channels to support and enhance the in-store.
• Defines global display standards, product presentation strategies and product adjacencies
• Creates communication to include; guidelines, directives, and toolkits that support instore visual merchandising, event activations, and shop in shops
• Collaborates with design team on window campaigns, marketing assets and merchandising to support presentation strategies and new product launches
• Maintains strong relations with cross-functional teams, which includes Product, Packaging, Industrial Design, CMF, Demand Planning, Brand Marketing, Account Teams and Field Visual Management to effect change and growth.
• Manages 3D render process that is utilized to determine how future innovation presents in store environments

Reviewed and developed strategies to effectively impact sales, customer satisfaction, and client goals; managed a direct team of 15, and oversaw a team of 90 brand ambassadors/team leads.Coached two teams to the #1 sales position for FY23 (April-October 2022)

• Supported the highest channel of business for fiscal year 2022 achieving $52.2M in phone sales, $235M E-boutique sales and 1.2M in service revenue
• Facilitated the expansion of team by hiring and training 60 additional brand ambassadors to support the influx of e-commerce business and FY23 growth strategies
• Recognized a need for the onboarding of external management, as no training existed above support roles. Created a program to assist in the successful ramp up for leaders.
• Assist in leading a combined team of 90 brand ambassadors and team leads on all day-to-day business needs
• Oversee the coaching and development of all direct reports to include one on one meetings/side by sides to discuss KPI’s, goals, career path and accomplishments
• Identify training needs and develop action plans for team members through Learning Management System modules, LinkedIn Learning and other resources

Southeast And Mid-Atlantic Central

• Managed visual merchandising for 13 locations throughout the southeast and mid-Atlantic central region including training, implementation, floor planning, and project management to align global initiatives with brand.
• Developed and led work-from-home visual trainings for 94 North America store teams with 30-50 attendees per session; assisted with online direct sales call center to accommodate e-commerce growth in response to the.
• Oversaw four new store openings in Fort Worth, Hudson Yards, White Plains, and Orlando; managed contractors and vendor relations; designed and installed window displays and merchandise placement
• Evolved floorplans to accommodate product launches, adjustments to depth/allocation, traveling collections, and/or structural changes
• Conducted monthly in-store assessments for 13 locations; demonstrated how visual presentations can translate to sales by facilitating visual merchandise training and display refreshes; assessment grades increased by.
• Partnered with cross-functional departments to support visual needs for events held by PR/Marketing

Southeast -Greater Texas

• Adapted global initiatives in eight locations in Greater Texas to elevate brand presentation at store level focusing on the luxury experience and KPIs.
• Provided remote support for 12 additional store locations in partnership with on-site creative visual marketing manager
• Assessed training needs and partnered with store leadership to develop action plans for 80 employees
• Facilitated in-person training during store visits on standards, processes, and procedures
• Analyzed business trends to implement changes in merchandise presentation and assortment
• Created floorplans, merchandise displays, and aesthetics for High Jewelry events resulting in the Houston location achieving its sales goal of $1M

Dallas/Houston, TX

• Contracted to implement Tiffany & Co. visual brand strategies, creative campaigns and events

Texas/Oklahoma

• Enhanced and maintained brand quality and integrity in 26 locations throughout Texas and Oklahoma by coaching and training sales professionals in product knowledge, optimal selling, and visual merchandising.
• Advised wholesale partners on location-specific product placement and organizational solutions to drive sales and build visual consistency
• Partnered with account executives to customize inventory based on sales analysis, location-specific clientele needs, and staff feedback resulting in significant increases in sales and traffic
• Developed relationships with local store managers and sales teams for designated wholesale partners
• Conducted training seminars and coaching sessions to elevate selling skills
• Implemented incentives to increase sales and encourage brand loyalty

Dallas/Houston, TX

• Managed up to 20 direct reports, while simultaneously providing leadership to both front and back of house teams
• Assisted Sales Manager in reaching $14M annual sales goal
• Conducted product training weekly to create an educated and experienced sales team
• Created visual presentation, maintained signage, and assisted with all floor moves
• Performed opening and closing efforts of store, as well as all other operational duties

Bachelor Of Arts - Ba, Communications -Advertising

Associate Of Arts (Aa), Liberal Arts And Sciences/Liberal Studies