As Technology Partnerships Manager, I work to build strategic collaborations with DevOps technology providers, focusing on creating a strong ecosystem that benefits both our partners and users. By aligning our solutions and driving joint go-to-market (GTM) initiatives, we aim to deliver integrated, scalable offerings that enhance user experience and accelerate growth. I’m always open to exploring how we can work together to unlock new opportunities and deliver value for mutual success.

• Led cross-functional efforts to successfully relaunch Katalon Recorder and subsequent updates, resulting in a 260% increase in new Monthly Active Users and a 12% growth in existing Monthly Active Users in a 3-month period.• Designed and tested an email automation system using product usage and marketing intent data to deliver timely, relevant information to users at critical product milestones.• Conducted comprehensive market research on competitor positioning, pricing strategies, market presence, and GTM approaches in test automation and test management, which were utilized during executive planning sessions.

• Recruited, onboarded, and trained a team of 8 SDRs targeting large enterprises through cold outreach, resulting in $4 million in annual qualified opportunities and achieving 100% of sales pipeline quotas.• Generated 80 new deals with a 75% win rate through the Subscription Education and Awareness Program (SEAP).• Executed Katalon’s multi-product strategy to deepen adoption within existing teams' tech stacks while expanding into new teams and business units, strategically supporting the growth of multiple large mid to high six-figure accounts.• Implemented value-based selling methodologies that doubled meeting-to-opportunity conversion rates by leveraging intent data, product usage insights, and the MEDDPICC qualification framework to ensure technical fit and buying readiness.• Crafted and executed outbound playbooks featuring detailed buyer personas, pain points, value propositions, talk tracks, technical fit criteria, and objection handling, ensuring a robust sales pipeline and successful deal closures.

• Drove sales pipeline and revenue growth and conversion by partnering with the President to plan, execute, and measure marketing campaigns resulting in $500,000 in recurring revenue.• Optimized website content to boost loading speed by 70% and increased visitor traffic by 20%.• Charted a successful course for product differentiation through the development of innovative product positioning; aided with the implementation of a strategy for advancement from feature selling to problem-solving and consultative sales.

• Generated leads and bolstered customer acquisition through the creation and execution of effective tactical strategies.• Drove the development of timely, relevant and measurably impactful outbound content to drive pipeline growth.• Achieved 50% boost in online conversion rate by optimizing product messaging, landing page design and sign-up flow.

• Generated more than $200,000 in software subscription revenue by constructing an engaging outbound outreach program; demonstrated strong ability to cultivate new opportunities through the sales cycle and closed deals end-to-end to meet or exceed target.• Prospected and conducted face-to-face sales calls with business executives and directors.• Spearheaded customer lifecycle management, from business development through deal closure, product implementation and account management.