In this role, I was responsible for developing and distributing all marketing and communications content to drive attendance, increase brand recognition, and expand engagement for the MAH.I developed integrated marketing programs that leverage traditional and digital media as well as formulating all critical messages and consistent communications across museum departments, programs, and platforms.

As the lead marketing coordinator, it's my job to invite everyone in Santa Cruz County to experience the MAH online and in person. In my role I...- write, design, and distribute all marketing & communications content to drive attendance to the MAH.- develop and implement our partners’ and guests’ journeys.- Write, edit, and distribute publicity to the media.- Lead the MAH’s external image and voice.

In this role, I worked independently and with my manager to...- add value to the MAH guests and partners online by producing rich, original content.- grow our online following.- drive attendance to MAH events and exhibitions.

Working directly under the CEO my role is to assist with...- Combining strategy and stories to help clients develop their branding, press relations, and marketing campaigns.- Posting social media content, drafting captions, and implementing multi-faceted marketing strategies for brands in food, design, lifestyle, and technology.- Planning and monitoring content calendars and related deadlines.

During the 2017, 2018, and 2019 Fall seasons I was the head coach of the Branciforte 6th Grade Girls Basketball Team. I provided mentorship, skill development, and a welcoming environment for new and returning players. On top of weekly practices and games, I hosted "family nights" where parents challenged their kids to light-hearted scrimmages, proving to be a joyful and memorable experience for the whole family.

Assisted in bringing Summer Splash, the first all-girls basketball league at the Boys and Girls Club of Downtown Santa Cruz. Worked to introduce basketball to new athletes, develop skills in weekly practices, and build a tight-knit community of local student-athletes ages 8-15.

Golden State Warriors G League affiliate office - The Santa Cruz Warriors

• Golden State Warriors D-League affiliate Santa Cruz Warriors • Eclipsed $143,122 in revenue for the 2016-17 Season• Out of the 31 rookie sellers in the D-League I finished #1 in Total Group Revenue, #3 in total New Fulls • Revenue and #3 in Total FSE Revenue for the 2016-17 Season

• Developing a Cultural Competency Certificate Program with three unique phases for UCSC students who study abroad • Proposed and implemented all aspects of a workshop to teach students how to market their time abroad when applying for a job or a graduate program

• Collaborated with Event Coordinator to set up, manage, and clean up sporting events, job fairs, volunteer fairs, and club events • Entrusted to handle a $800 cash register at sporting events and lead fellow 2-5 Event Staff team when necessary

• Responsible for taking clear, detailed, and organized notes in assigned courses for students with physical and learning disabilities • Promptly supplied notes once taken and met with students as necessary to explain structure of the notes

• Counseled diverse populations of undergraduate in their career and professional pursuits (writing resumes and cover letters)• Monitored front desk by dispatching calls, checking in students, and answering questions• Shadowed Career Counselors to facilitate understanding of advising

• Implemented specific game day operations in order to fulfill contractual obligations to up to 20 sponsors a night• Streamlined community events such as player or mascot appearances and fundraisers with a hands-on, proactive work ethic

• Selected to participate in an 8 week intensive internship with the Golden State Warriors and their D-league affiliate • Effectively analyzed past, present, and future corporate partnership contracts for the D-League affiliate Santa Cruz Warriors• Tasked with managing and collaborating with the Marketing Director at Santa Cruz Warriors to create social media graphics, pictures, and captions• Increased foot traffic into team store by creating the “Summer Splash Sale” and surpassed our goal of $6,000 in sales by increasing marketing downtown and personally keeping the store open later

• Attended depositions alongside attorneys and partners within a 6 week intensive internship; also assisted with procuring documents in preparation for the depositions• Prepared deposition summaries from my detailed notes the same day as the deposition and added information to trial outlines in preparation for future court dates • Worked alongside attorneys to organize documents and attend court dates on time

• Organized advertising campaign for over 300 local business members of Think Local First• Administered advertising campaign by contacting over 300 businesses• Surveyed 100 businesses to evaluate their membership to Think Local First

• Prepared classroom activities for teacher by setting up supplies and equipment • Ran activities for classes of 15 students while teacher was working with individual students• Improved the school’s vegetable garden by weeding, watering, and general maintenance