Anika is a highly motivated, result driven digital marketing professional with over 12 year’s experience in developing digital strategy and digital brand management. She is a team leader with the ability to foster progress and manage attrition in a fast paced environment.Over the years she has had the opportunity to build and drive teams that led digital transformation and customer experience initiatives for some of the top brands in India, through social media marketing, online brand experience, performance marketing, content marketing, brand management, customer experience, mobile marketing, influencer marketing and media planning.