Aniket P. Email & Phone Number

Washington, Dc, Us

Cambridge, Cambridgeshire, Gb

Title: Director of Omnichannel Operations - US Oncology Business UnitSummary:Experienced director driving omnichannel transformation in the US Oncology Business Unit. Proven track record in aligning commercial operations, strategies, managing teams, and optimizing delivery efficiency. Passionate about driving innovation, achieving business goals, and enhancing customer experience. Strong expertise in fostering collaboration and driving the adoption of transformative initiatives.Responsibilities:- Lead Operations for the US Oncology Business Unit.- Align commercial strategies with omnichannel capabilities.- Lead and coach a high-performing team to optimize delivery efficiency.- Foster collaboration and partnership across teams and functions.- Provide strategic direction and support for business growth and development.- Manage relationships with senior stakeholders, ensuring alignment with transformation objectives.- Collaborate cross-functionally to optimize cost, quality, and speed of transformation.- Execute and enhance the company's omnichannel strategy, identifying improvement opportunities.- Assess performance metrics and define action plans for continuous improvement.- Focus on achieving business goals, enhancing customer experience, and driving innovation.- Utilize metrics to communicate adoption and impact of transformation initiatives.- Drive content reuse, agile methodologies, and other transformative practices.- Ensure compliance with policies and procedures, promoting a culture of integrity.- Foster collaboration, communication, and innovation across functions.

Zug, Ch

Scale-Up of Digital HCP Activities: Partner with all stakeholders to oversee global-to-local scale up of digital ecosystem for Galderma RX:- Develop strategy and operational excellence for roll out into existing and emerging markets across the globe.- Partner across all critical stakeholders, including marketing, operations, IT, field force effectiveness.teams, and global medical, legal, regulatory and compliance teams to ensure digital transformation.- Day-to-day management and strategic leadership for Content Factory, driving quality and timely delivery across channels including, websites, emails, SMS, and paid media. Management of multiple agencies, including selection, evaluations, financial management of budget and program management. Lead change management efforts to drive transformation process and technology innovation across US and global markets:- Partner closely with all critical stakeholders, including marketing, operations, IT and Salesteams with alignment to global medical, legal, regulatory and compliance teams to ensure digital transformation. - Drive change management for omnichannel enablement through cross-functional partnership across business teams, data connectivity, content production, technology platforms and operational processes. - Channel optimization through partnership with reporting and analytics teams to drive insight driven decision making.-Drive business impact with global scaling of HCP portal and marketing tactics through collaboration with global business heads, agency partners, IT and commercial operations. - Lead evolution of Rx HCP digital roadmap to enhance commercial capabilities across sales and marketing channels. - Drive innovation and thought leadership across marketing, sales, operations, IT and digital health services.

Cambridge, Cambridgeshire, Gb

Responsible for leading cross-functional groups including Digital Product Owners, Global Commercial IT, Brand/Agency partners and Marketing Operations to implement omnichannel programs that support strategic marketing plans across brands and TAs in AZ. Also accountable for ensuring compliance with privacy, opt, AZ quality and security policies.This role involves the following:- Lead implementations for complex omnichannel programs; utilizing marketing technology; data analytics and digital platforms.- Agile management of cross function groups. Leading engineering teams for agile delivery, tracking design and review of content. Working with brand stakeholders, AORs and vendors to validate feature requirements and provide roadmaps to detail timelines for release (MVP and Full GTM).- Develop, document and refine omnichannel business requirements and processes related to orchestrate channels, user journeys, technical assessments and campaign test/control utilizing various marketing technology and digital solutions.- Influence customer journeys with stakeholders to validate technical feasibility, optimization to utilize most efficient implementation options, highlighting risks and dependencies that may affect outcomes.- Mange omnichannel functionality with streamlined prioritization to develop and grow programs with new features, while maintaining technical integrity of existing features and components required to maintain through program life cycle.- Omnichannel Implementations of programs to support brands and TAs across Oncology Business Unit, Biopharma Business Unit (CVMD brands) and clinical study SaMD products.Development rotation role (15% FTE) on global pt&d intelligent pharma (digital therapeutics): market evaluation, technology review, strategy insight, scalability and partnership with stakeholders for hematology oncology brand (US & Global - Commercial and R&D)

Cambridge, Cambridgeshire, Gb

Responsible for strategic design, execution, and analysis Multi & Omnchannel campaigns and programs to support commercial brands and grow internal capabilities with new digital marketing functionalities.• Agile project management of multichannel and omnichannel marketing campaigns to support oncology brands across organization. Role function involves user experience mapping, data analysis, campaign workflows, assessing technical feasibility and management of global technical team for project execution.• Cross functional partnerships across organization with IT, compliance/regulation, commercial brand and business operations.• Contribute and influence the evolution of marketing technology implementation strategy and processes for ways of working with team, internal stakeholders and external partners as a meaningful component for the delivery of global business outcomes.• Supporting oncology commercial marketing teams to effectively utilize and execute inbound and outbound marketing initiatives and utilizing available marketing technology, such as Marketing Automation systems (Adobe Experience Manager), Customer Data Platform management (Tealium), data analytics and reporting (MicroStrategy, Power BI and Adobe Analytics), amongst other technologies and adapting to new marketing technologies.• Develop recommendations, identifies/mitigates risk to align marketing, media and 3rd party integrations (including and not limited to ensuring data exchange between various technical systems) and internal tools.• Target audience segmentation and identification through data analysis, lead generation and target list purchases of HCP and Patients to enrich target reach for campaigns and to enrich CRM data.• Strong experience with supporting new drug brand and indication launches (10+ launches in 3 years) for Oncology drugs and indications across company portfolio.

Reston, Virginia, Us

Play an integral role in enhancing data analysis on measuring and optimizing corporate digital marketing efforts. The role entails analysis, reporting, strategy development and project management. •Build and manage web metrics data capture infrastructure (Google Analytics/Tag Manager) for corporate web domain (including new site implantation/on-going management)•Implementation and continuous enhancement of On-Page SEO (using Moz Pro and AdWords) & Off-Page SEO (using Google Search Console, Screaming Frog) techniques and strategy. •Utilization of essential marketing technology (data analysis, reporting and visualization tools gain insight and on marketing metrics and ROI, which are then reported/presented to corporate marketing leaders and executives.•Performing data analysis and reporting of marketing ROI for over $1bil of influenced opportunities per fiscal year (insights included on CEO/CMO level reporting).•Member of working team to strategize and build solutions to align Sales/Marketing goals. My focus area is on providing/testing data-driven recommendations and marketing/sales technology optimization.•Played integral role to support management team for new corporate website build/launch efforts utilizing Agile management withJIRA/Kanban tools.

Email Marketing Consultant (Contract - Vitamin T/Aquent) at State Department Federal Credit Union (June 2015-Aug. 2015)• Implement best practices in B2C email market strategy (utilizing Constant Contact)• Vendor research for financial email marketing/audience targeting.Digital Consultant (independent contract) at Center for Global Interests (Washington DC Think Tank) (May 2015)• Created a customized Google Analytics account for CGI and trained team on usage.• Social media strategy and training (Twitter, LinkedIn, facebook).Digital Strategist (Contract - TourchLight) at URAC (March 2015-May 2015) • Digital Marketing Strategy/Implementation: • Digital Advertising(paid social, Google AdWords, Display), website display optimization, email, marketing automation and CRM integration (Salesforce and Pardot), marketing list building and segmentation, campaigns, social media, market research, and analysis.Interim Marketing Manager (Contract - McKinley Marketing Partners) at Grocery Manufacturers Association (GMA) (March 2014 - October 2014) • Website creation and mobile optimization • Copywriting & editing (email marketing, collateral, website, other materials) • CRM management (Matrix Maxx) • Creative management (Graphics, logos, website color schemes, etc.) • Site tracking and analytics (Google Analytics) Market Analysis Consultant for CoStar Group (Contract - Boss Group: Aug. 2013,Feb. 2014) • Data insights/presentation of regional sales groupsTechnical Copy-Writing consultant (Open Analytics, Inc. - July 2013 - November 2013) • White paper & marketing collateral development (Independent contract- paper on healthcare data management software; industry overview and technical services & products for potential clients)

Washington, Dc, Us

Short term consultancy for AFL-CIO's "Working America Health Care" initiative. We worked as a partner with a national coalition of partners (including HHS, The White House, and non-profit "Enroll America" coalition partners) to increase health care enrollments to lower and mid-income individuals that did not have healthcare and in turn advance the mission of the Affordable Care Act. • Multi-channel digital marketing and advertising (including mobile email, social, paid social)• Website manager (provided optimization recommendations to web team based on metrics from Google Analytics) and user testing (on various platforms).• Proving executive reporting on measurement of campaign effectiveness (number of enrollments per week, individual campaign performance)• Creative production management (graphic creation for digital and traditional content)• Content writing for email blasts and personalized messaging to union partner leadership. • Providing data-driven insight and strategy recommendations to our national coalition partners. • Media/PR monitoring and reporting from digital and traditional sources (including social media (providing metrics on engagement, impressions, and geographic coverage). Provided these numbers to the national coalition.

-Account management, Lead generation, promotion campaigns, marketing collateral creation, sales strategy- CRM contact management, data analysis and reporting- Regional sales management, B2B, B2C (outside and inside sales)- Technical software presentations- Trade shows and event hosting/managementAward: Presidents Club 2011

New York, Ny, Us

Assist with research and analysis efforts of various types of media to provide clients & PR staff with strategic business insight.DUTIES:Provide essential support for client needs for secondary research projectsResearch daily media to create media monitoring reports for various top Fortune 500 companiesAnalyze social and traditional media for business/competitive insights - favorably (i.e. positive, negative or neutral mentions), of various top corporations' business practices, their competitors, its products, customer insights/reviews, relevant comments from political/industry leaders, etc.Received extensive research/analysis training from top level Market Research/Public Relations professionalsTrack/analyze media content (both traditional and social) relevant to various ad-hoc client needsWorking with top Fortune 500 clients - understanding their cooperate culture, capabilities, and needsRecieved training and utilized media research and analysis software (i.e. Factiva, Lexus Nexus) to assist on large scale media analysis/research projects for clientsInternal and External communication & team building training(interpersonal, phone, email, instant message, online, live meetings, etcSocial Media & other Web 2.0 training and examination from top PR Agency (i.e. Edelman) Assisting Public Relations efforts by providing research backed materialTraining new hires in above responsibilitiesTook part in Edelman Mentor Program - Regular meetings with Account Executives, Directors, and other professional PR personnel.

Rockville, Maryland, Us

DESCRIPTION OF JOB: Provide essential project support for multiple simultaneously on-going international projects out of home office. Prepare marketing and proposal material to bring in future international projects for the company.DUTIES:Assist in marketing efforts for projects from various international donor agencies (World Bank, USAID,Asian Development Bank, UNOPS, etc.); search for potential projects for companyAssist on project proposals, help develop "Expression of Interest" documents, help write RFPs (Request for Proposals), and assist on other efforts for on-going projectsReviewing contracts and documents for projectsEditing and review of Project ReportsTracking project budgets and reviewing field expensesConducting background research for ongoing international projectsCommunicating (phone, email, and mail) with multi-national clients and consultantsCoordinating international travel arrangementsAssisting International Team on various administrative duties