Senior Executive with a proven track record of driving commercial excellence across diverse industries, specializing in consumer products and retail businesses.
Bunzl Plc | Bursa Pazarı
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Chief Marketing OfficerBunzl Plc | Bursa Pazarı Mar 2024 - PresentResponsible for* Trade Marketing, Pricing, Promotions* e-commmerce, Performance Marketing, Digital Marketing* Product Portfolio Management / New Product & Category Management* CRM / B2C and B2B / Dealer Management* Marketing Communication / Brand & Sales Communication* Setting up Go-to-Market Strategies* PR
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Deputy General ManagerÇilek Nov 2023 - Mar 2024İnegöl, Bursa, Tr -
International Sales Marketing DirectorAdel Kalemcilik Jan 2022 - Nov 2023Kocaeli, TrInternational Sales, R&D, Industrial Design, Product DevelopmentResponsible for developing new sales opportunities and setting up route to market in international markets that will help the company achieve the revenue goals set in its “becoming global company” vision -
Business Development And Innovation DirectorAdel Kalemcilik Jan 2020 - Jan 2022Kocaeli, TrLeading strategic planning, implementing main commercial decisions within the company to help my company grow profitably
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Toy Business Unit DirectorAdel Kalemcilik Dec 2015 - Jan 2020Kocaeli, TrAct as general manager of toy business unit in Adel and Anadolu Group while leading toy dedicated sales, marketing, soucing, product development and sourcing teams.Maintaining full responsibility for assigned business unit, including profitability, category management, budgeting and route to market strategy, P&L and cash flow management responsibilities
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Marketing & Trade Marketing ManagerAdel Kalemcilik Oct 2011 - Jan 2016Kocaeli, TrDeveloping and implementing brand & product strategies and marketing plans for Local & International Operations
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Business Unit Director, ToyAnadolu Grubu Sep 2017 - Jan 2020Istanbul, Türkiye, TrAct as general manager of toy business unit in Adel and Anadolu Group while leading toy dedicated sales, marketing, soucing, product development and sourcing teams.Maintaining full responsibility for assigned business unit, including profitability, category management, budgeting and route to market strategy, P&L and cash flow management responsibilities -
Marketing ManagerKesa Turkey - Darty Nov 2010 - Sep 2011Preparing and implementing marketing strategies and action plans in coordination with the company objectives
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Marketing ManagerTeknosa Jul 2007 - Sep 2010İstanbul, Maltepe Carrefoursa Plaza, TrResponsible for developing the overall marketing program that is used to sell products and services and for the communication plan including objective setting -
Trade Marketing ExecutivePraktiker Jun 2006 - Jun 2007Dresden, Sachsen, DeAnalyzed market trends and potential opportunities, preparing annual plans, developing and implementing overall sales & marketing activities. -
Brand Communication ExecutiveYapı Kredi Bank 2002 - 2006Responsible for managing communication activities of Worldcard brand, takes part in development of Worldcard yearly communication plan and budget.
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Project DirectorIvme Mar 2002 - Jul 2002
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Account ExecutiveMomentum 2001 - 2002New York, New York, Us
Anıl Atal Education Details
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Koç UniversityEconomics And Administrative Sciences; Economics -
Lycée Saint Joseph, Istanbul
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Università Per Stranieri Di Siena
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Paris
Frequently Asked Questions about Anıl Atal
What company does Anıl Atal work for?
Anıl Atal works for Bunzl Plc | Bursa Pazarı
What is Anıl Atal's role at the current company?
Anıl Atal's current role is Senior Executive | CMO.
What schools did Anıl Atal attend?
Anıl Atal attended Koç University, Lycée Saint Joseph, Istanbul, Università Per Stranieri Di Siena, Paris.
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