Anindya Biswas personal email
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At one of the premier business schools in India, I was led to believe that our role was not to take up a job - but rather to create jobs. We were encouraged to pursue our dreams and in the process, help others pursue theirs. I joined IndeBo with this belief and the belief in travel. After all, who does not like to travel - and that too both within India and to Europe, Africa, North and South America. I started off setting up the sales processes in the company - working on developing new markets in South Africa and emerging European economies. Our main aim was to sell possibilities of travel in South Asia. After working in IndeBo for 7.5 years I moved to Airbnb. At the time, Airbnb needed building up of great supply in India and I worked with a distributed team of 8 in setting up the same in Rajasthan. Through the team's efforts, we improved the revenue generated from Rajasthan and were part of some really exciting projects including Heritage listings and short burst markets.Zomato was my next destination as we set out to build the biggest disruption in online ordering - the launch of Tier 1, 2 and 3 cities. I set up the launch of more than 30 cities across the East including Jharkhand, Odisha, West Bengal, Assam and the rest of North Eastern India. We started generating revenues almost immediately and it was a revelation to see the acceptance of Zomato in these cities. I am currently working on growth in these cities.
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PartnerNayalap Dec 2020 - PresentUttarakhand, India- Building a for-profit organisation to help foster rural employment, reduce migration and hopefully reverse Palayan. -
State HeadZomato Jul 2019 - Dec 2020Kolkata Area, India- Launch and growth of 30 cities- P&L responsibility- Distributed direct and indirect team management of ~50- New store and same store growth- Launch of Groceries tying up with local and national chains -
Nodal HeadZomato Dec 2018 - Jul 2019 -
Manager - City LaunchZomato Jun 2018 - Dec 2018Gurgaon, Haryana, India -
Rajasthan LeadAirbnb Sep 2016 - Apr 2018Jaipur Area, India- Development of Rajasthan as a destination on airbnb- Ensuring that a motivated team acquires motivated hosts- Analysis of weekly and monthly metrics for performance improvement- New market opening in Rajasthan- Development of special projects related to Rajasthan's USP on airbnb- Increasing awareness among hosts towards airbnb- Working with cross-functional teams on PR and with teams in source markets on demand generation -
Manager - MarketingIndebo India Private Limited Apr 2011 - Sep 2016New Delhi Area, India- Marketing operations including PR and Advertising Agency engagement for the World Road Meeting 2018 that attracted 5000+ attendees including the Minister of Road Transport and Highways of India- Launch and scale of “Indian Outskirts”- a wildlife and adventure travel brand achieving 3x YoY growth- Year on Year growth of 50% in additional revenue in the first 4 years by expansion to new markets and online- Strategise and launch premium offbeat travel - journeys that could not be found on the internet - Design and implement IndeBo’s web and social media growth leading to 2x increase in online enquiries -
Senior Marketing SpecialistIndebo India Private Limited Apr 2009 - Apr 2011New Delhi Area, India- Internet Marketing (SEO/SMO/Newsletter management) - New Market Development - Sales & Marketing supervision of company services in South Africa, Spain and Poland - Client servicing - Corporate branding and positioning - Analytics and marketing budget management -
InternGodrej Consumer Products Ltd Apr 2008 - Jun 2008Mumbai, India- Secondary market research on uses of henna- primary qualitative market research spanning 5 cities- primary quantitative market research spanning 15 cities- New product development for Nupur Mehndi to expand portfolio to other hair products
Anindya Biswas Skills
Anindya Biswas Education Details
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Nehru Institute Of MountaineeringNot Available Yet -
Marketing, Brand Management, Sales, Business Development, Npd -
Electrical And Electronic Engineering
Frequently Asked Questions about Anindya Biswas
What company does Anindya Biswas work for?
Anindya Biswas works for Nayalap
What is Anindya Biswas's role at the current company?
Anindya Biswas's current role is Nayalap | Zomato | Airbnb | NIM | IIM.
What is Anindya Biswas's email address?
Anindya Biswas's email address is an****@****ail.com
What schools did Anindya Biswas attend?
Anindya Biswas attended Nehru Institute Of Mountaineering, Indian Institute Of Management, Indore, R. V. College Of Engineering, Bangalore.
What are some of Anindya Biswas's interests?
Anindya Biswas has interest in Social Services, Children, Economic Empowerment, Traveling, Civil Rights And Social Action, Politics, Education, Environment, Theatre, Poverty Alleviation.
What skills is Anindya Biswas known for?
Anindya Biswas has skills like Analytics, Brand Management, Marketing, Marketing Strategy, Marketing Communications, Online Marketing, Seo, Market Development, Crm, Product Development, Brand Development, International Sales.
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Anindya Biswas
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